Alt Attribute

The alt attribute is used in HTML and XHTML documents to specify alternative text (alt text) that is to be rendered when the element to which it is applied cannot be rendered. It is also used by "screen reader" software so that a person who is listening to the content of a webpage (for instance, a person who is blind) can interact with this element. In HTML 4.01, the attribute is required for the img and area tags. It is optional for the input tag and the deprecated applet tag.
Posts about Alt Attribute
  • How to optimize images for SEO

    … can’t ‘see’ your images, but it can ‘read’ them and what it reads is what you write in the alt-attribute. Alt-text should be clear, descriptive, concise and not stuffed with keywords. Alt-text is also what’s used by screen reader software to describe images to people with visual impairments. In fact the one rule I always use when it comes to alt…

    Christopher Ratcliff/ Search Engine Watchin SEO How To's- 19 readers -
  • When To Optimize Alt and Title Text for Images

    … and alt text, ideally including a keyword phrase. Sometime I leave the title blank. But, in researching this post, I discovered that there’s a benefit to including both and making each unique. Some of the confusion is because of the language used to describe these features. All of these can refer to the img alt="text" attribute: Alt tags Meta…

    Nicolette Beard/ Raven Blogin Social SEO Google- 3 readers -
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