Amadeus

  • How Skift Is Transforming B2B Travel Content

    … content. “We set the bar high for ourselves so that global brands like MasterCard would start to tap into us to reach that global travel audience,” said Matt Heidkamp, branded content strategist at Skift. Sponsored content is becoming a sizable part of the company’s revenue, which also includes trend report subscriptions and the Global Forum…

    Tessa Wegert/ The Content Strategistin Content How To's- 20 readers -
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