Amazon Prime Day

  • Why Brand Success Is About Unique Experiences and Community (And a Massive Audience)

    … event in the world – bigger than Black Friday and Cyber Monday combined.” Alibaba also generates significantly more money in sales on Singles Day than Amazon does on Prime Day – almost $18 billion in 2016 compared to Amazon’s estimated $1 billion in 2017. Alibaba does have about six years more experience with its event compared to Amazon, which…

    Street Fight- 15 readers -
  • How Did Amazon’s Second Annual Prime Day Go?

    … This year, when Amazon announced its second Prime day, consumers were skeptical. The first ever Prime Day was held last year to mark Amazon’s 20th birthday, and was described by Greg Greeley, Vice President of Amazon Prime, as “the biggest deals extravaganzas in the world, a global shopping event, with more deals than Black Friday…

    Simply Measuredin Social How To's- 24 readers -