Amazon Product Descriptions

  • Irrelevant Keywords Could Crash Your Amazon Conversion Rate

    … that apply to your specific product and the customers who will be shopping for it. I explain (in detail) how to do this and more when performing keyword research for Amazon in my Amazon Product Description Boot Camp. In addition, you will watch over my shoulder as I walk you through the way my team and I create expert titles, enticing bullet points…

    Karon Thackston/ Marketing Words Blog- 24 readers -
  • 5 Common Mistakes That Can Tank Your Amazon Listing Success

    … your copy. One primary reason is that it would be difficult to write copy for a particular product and never mention what the product is. After all, keywords are essentially nouns that describe the thing you are selling. Mistake #3 – Repeating Keywords Over & Over to Improve Rankings One aspect of writing Amazon product listings has remained…

    Karon Thackston/ Marketing Words Blog- 21 readers -
  • Amazon Cleans up Confusing Title Policies: Changes Underway

    … If you’ve known me for long, you understand there are a couple of things pertaining to my views about Amazon. One big irritation is their ultra-confusing (and often contradictory) policies on title (product name) character counts. I’m now absolutely elated to announce that changes are under way to help clarify this part of the Amazon product…

    Karon Thackston/ Marketing Words Blog- 32 readers -
  • Is Amazon Mobile Ruining Your Conversion Rate?

    … of your title. Rearrange the order of your bullets to see if customers respond better. Change the beginning of your product description and watch the impact on your conversion rate. Whatever you do, DON’T ignore over 60% of Amazon’s shoppers by refusing to adapt to Amazon’s mobile format. Interested in learning more about how Amazon Mobile…

    Karon Thackston/ Marketing Words Blog- 14 readers -
  • 3 Deadly (and Common) Mistakes Sellers Make With Their Amazon Listings

    … product descriptions that drive traffic and get more sales LIVE during her Amazon Product Description Boot Camp. She’ll reveal (in deep detail) her best-kept secrets of creating product copy that earns you more money. Follow along and work on your own listings. Early birds can save when you register now! Use code BOOT20 to reserve your space. This LIVE 4-week training begins July 16, 2015. Please share this post with your friends.…

    Karon Thackston/ Marketing Words Blog- 13 readers -
  • Amazon Rolls Out A New Product Page Design

    … Looks like Amazon has been tinkering with its page layout. In a few, select categories, the page design is drastically different. See what’s change and where. Send to Kindle The post Amazon Rolls Out A New Product Page Design appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blog- 7 readers -
  • 5 Tactics for Making More Money from Your Amazon Store

    … out all they can. Did you know… • Statsita.com reported that Amazon has 164 million visitors quarterly in the United States alone. • Comscore named Amazon as the most popular site in Europe. • USA Today placed Amazon as number six on its “10 Websites Where Surfers Spend the Most Time” list. • The New York Times reported, “Product searches…

    Karon Thackston/ Marketing Words Blogin Google- 56 readers -