Amazon Selling

  • How to Easily Test & Tweak Amazon Titles for Maximum Results

    … Writing Amazon titles can be a traumatic experience for some people. Even those with a good amount of expertise with writing copy can struggle with this all-important element. It only makes sense that — once the Amazon title has been decided on — you would leave it alone at all costs. Unfortunately, that’s not the […] The post How to Easily Test & Tweak Amazon Titles for Maximum Results appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blogin How To's- 14 readers -
  • Amazon Optimization: 10 Quick Tests to Improve Rankings, Traffic & Sales

    … I get questions all the time about the best ways to create Amazon titles, bullets, and descriptions as well as what to include in the Search Terms section. “I want the most effective listing right off the bat” (or something similar) is a common statement. Here’s the truth… You, as the listing owner, need to […] The post Amazon Optimization: 10 Quick Tests to Improve Rankings, Traffic & Sales appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blog- 15 readers -
  • Amazon Secret Shopper: The Mindset & Buying Decisions of Actual Customers (Bread Pan)

    … To get a better idea of what actual shoppers experience when browsing and buying on Amazon, I’ve asked one to take a little shopping trip. Meet “J” a health-conscious mother of three (and closet chocoholic) who agreed to document her every move and thought while in search of a bread/loaf pan. Here’s her enlightening journey. […] The post Amazon Secret Shopper: The Mindset & Buying Decisions of Actual Customers (Bread Pan) appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blog- 17 readers -
  • Amazon Gives Customers New Way to Opt Out of Seller Emails

    … Last week, Amazon made an adjustment to its Buyer-Seller email policy. This is merely an extension of an existing policy that has been in place for some time. The updated policy kicked off Monday, March 27 and was temporarily suspended Friday, March 31 in order for Amazon to make some adjustments. Customers already had the ability […] The post Amazon Gives Customers New Way to Opt Out of Seller Emails appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blogin EMail- 12 readers -
  • Top 5 Ways Sellers Struggle on Amazon (and what will fix them)

    … Have you tried to make it as a seller on Amazon? Did you follow all the conventional advice, but still haven’t seen the results you were promised? Have you even lost money? Are you ready to give up? Before you do, take a moment to see if any of the following five areas sound familiar […] The post Top 5 Ways Sellers Struggle on Amazon (and what…

    Karon Thackston/ Marketing Words Blog- 11 readers -
  • Amazon Cracks Down on Email Product Review Requests

    … As sellers continue the rush to find legal ways to drum up reviews for their products, Amazon is quickly responding with a crackdown on many commonly used practices. Apparently, when the retailer pulled the plug on incentivized reviews a few months ago, it sent a flood of activity through their messaging platform. That intense surge […] The post Amazon Cracks Down on Email Product Review Requests appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blogin EMail- 14 readers -
  • Profit-Boosting Shoe-Selling Strategies for Amazon Pros & Newbies

    … If you’ve been a reader of the Marketing Words Blog for very long, you probably remember past articles from Stephen Smotherman. I love interviewing him because he always shares extremely valuable and detailed information. This time is no different! I’ve invited Stephen back for his third time to discuss the ins and outs of successfully […] The post Profit-Boosting Shoe-Selling Strategies for Amazon Pros & Newbies appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blog- 20 readers -
  • 4 Reasons Your Review-Request Emails are Being Deleted

    … When you buy as much online as I do, you get a ton of after-purchase emails that ask for reviews. Even though I fully understand how important it is to leave reviews for online sellers, I’ll admit I delete the majority of after-sale emails before I read them. Chances are pretty good that your customers […] The post 4 Reasons Your Review-Request Emails are Being Deleted appeared first on Marketing Words Blog. …

    Karon Thackston/ Marketing Words Blogin EMail- 14 readers -
  • What to Expect From the Amazon Marketplace in 2017

    …. The challenge now is in policing these much stricter rules without harming the selling community that is trying to live within them. Years ago, eBay started suspending and downgrading seller accounts in ways that were capricious and felt unavoidable for most sellers — and in doing so insured they would all take up shop on Amazon’s Marketplace. Amazon…

    Karon Thackston/ Marketing Words Blog- 37 readers -
  • 8 Tips for Making this Your Best Year Yet for Amazon FBA Sales

    … is just a dream. Make sure your goals are specific, measurable, actionable, realistic, and time bound. A weak goal is “I will make more money in 2017 than last year.” A great goal is “I will average sales of 200 units per month by July 2017 by reinvesting as much capital back into more inventory as possible.” Long-Term Storage Fee Repricing…

    Karon Thackston/ Marketing Words Blog- 38 readers -
  • How Amazon Hijacks Listings & What to do if it Happens to You

    … that Plugable submits don’t go through. The page is stuck like this. The culprit? Amazon. More specifically, Amazon Retail started selling the compact size of the Plugable keyboard, and overwrote the contents of the listing as a result. To understand why they’re allowed to do this, we have to take a look at how edit priority works for listings. Edit…

    Karon Thackston/ Marketing Words Blog- 21 readers -
  • Irrelevant Keywords Could Crash Your Amazon Conversion Rate

    … characters of keywords in these fields. Nothing could be further from the truth. Others followed the mindset that if you could, you should. They proceeded to fill every single character with words that might even remotely apply to the product they were selling until they reached a total as close to 5,000 as possible. To clarify: No! Amazon…

    Karon Thackston/ Marketing Words Blog- 28 readers -
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