Amazon Selling

    • How Amazon Hijacks Listings & What to do if it Happens to You

      I came across Efficient Era a few weeks back and got lost in all the quality information they provide. This blog post, by Bruce O., was of particular interest so, with permission, I’m sharing the saga of the Bluetooth keyboard. Take note so you know what to do if Amazon should ever do this to you! Every private-label Amazon seller knows it’s important to have full control ov ...

      Karon Thackston/ Marketing Words Blog- 12 readers -
    • Irrelevant Keywords Could Crash Your Amazon Conversion Rate

      It was February 3, 2016. Before this landmark date, Amazon restricted sellers to a total of 50 characters for each of five fields (a total of 250 characters) for search terms. On that fateful day in February, however, the gate was let down and sellers had the freedom to include up to 1,000 characters per each of five fields (a total of 5,000 characters).

      Karon Thackston/ Marketing Words Blog- 10 readers -
  • Getting Amazon Reviews Using Follow-Up Emails

    … Copyright © 2016 Marketing Words Copywriting Blog. All Rights Reserved The posts contained within this blog are the sole property of Marketing Words, Inc., and full copyright privileges are held by Marketing Words, Inc. A limited, free reprint license is granted to those who wish to reproduce this content in full provided live links…

    Karon Thackston/ Marketing Words Blogin EMail- 11 readers -
  • The Key to Global Selling Success: Accurate Translation

    … countries, right? Many translation businesses don’t take localization into account when they translate. What can happen if the translator doesn’t take into account exactly who will be reading the copy s/he is translating? Knowing your audience, its culture and its values is extremely important in translation, as it is in copywriting. You want…

    Karon Thackston/ Marketing Words Blog- 12 readers -
  • 5 Common Mistakes That Can Tank Your Amazon Listing Success

    … can work to improve the quality and amount of traffic your product pages receive as well as the number of sales you get. If you want to go deeper into these and many other strategies for boosting the rankings and conversion of your Amazon listings, join me starting September 15, 2016, for my second annual LIVE Amazon Product Description Boot Camp. Get your 37% early-bird discount when you enroll before 9/12/2016 with code boot37 (lowercase, no spaces). Please share this post with your friends.…

    Karon Thackston/ Marketing Words Blog- 8 readers -
  • Tips From Special Agent Gibbs on How to Write Better Copy

    … Whether Mark Harmon’s famous character on NCIS knows it or not, he gives ssage advice about writing copy in almost every episode. His comments are an excellent reminder for anyone who writes sales messages to stay focused on your customer. Rather than flooding them with what you want to say, tell them what they want to hear. Gibbs constantly…

    Karon Thackston/ Marketing Words Blog- 12 readers -
  • Have You Optimized All 12 Zones of Your Amazon Product Pages?

    … I met Lisa Suttora about two years ago through a friend and have continued to be impressed by the depth and scope of her knowledge when it comes to selling on Amazon. When she originally outlined the 12 zones of every Amazon product page that need to be optimized, I took notice. I knew this was something every manufacturer, private labeler…

    Marketing Words Blog- 10 readers -
  • “Super Adjectives” Boost the Power of Your Copy

    … Pretty or elegant? Good or scrumptious? Nice or delightful? There is power in the adjectives you choose. Just like Clark Kent and Superman or Bruce Wayne and Batman, some adjectives are plain, ordinary, everyday words. Others are alter-ego Super Adjectives that leap into your customers’ minds in a single bound. Adjectives are boring, but Super…

    Marketing Words Blogin SEO Google- 12 readers -
  • The #1 Factor in Google & Amazon SEO Has Been Right Under Your Nose All Along

    … specifics on how to create SEO-friendly, conversion-oriented copy for websites or Amazon product pages? Check out these best-sellers: Amazon Advantage: Product Listing Strategies That Boost Your Sales — Use code AMZ20 to save 20%). Step-by-Step Copywriting Course (for creating website copy) — Was $299. Save 33% (no coupon needed). Writing With Keywords (for optimizing website copy) — Save 20% with code wwk20. Please share this post with your friends.…

    Karon Thackston/ Marketing Words Blogin SEO Google- 21 readers -
  • How to Get Amazon to Pay for Your Destroyed Inventory

    … what Elaine references below, I was sent a reimbursement email from Amazon telling me I’d gotten $68.80. It took about 5 minutes. Wanna give it a try? Keep reading! Take it away Elaine… =========================================== I started selling private labels products on Amazon just under a year ago. Like most Amazon businesses I was working…

    Karon Thackston/ Marketing Words Blogin How To's- 13 readers -
  • 7 Types of Keywords to Consider When Doing Research

    … People think differently. Because not everyone calls the same products by the same names or searches for what they need with the same thought process, omitting keywords from your research (and thus losing potential traffic) is a common mistake. The 7 types of keywords below will give you some ideas for researching keywords that you might…

    Karon Thackston/ Marketing Words Blog- 12 readers -
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