Amber Naslund

  • How to Embrace Collaborative Content

    …, wrote “The Now Revolution” in 2010, predicting that social media will no longer be dedicated to one “social media person”, but instead each department within a business will need at least one person who is plugged into social. That’s coming true right now. Jay’s next prediction is that within the next three years, marketing will move from having…

    Jess Ostroff/ Convince and Convertin Social Content How To's- 18 readers -
  • Announcing a New Podcast for Content Marketers

    … More than any other content format podcasting is poised to explode, because it’s the one type of content you can consume while also doing something else. That’s why we built MarketingPodcasts.com (the only search engine for marketing podcasts), and also why we at Convince & Convert are positively THRILLED to launch our third podcast… Content…

    Jay Baer/ Convince and Convertin Content Twitter- 17 readers -
  • Are Social Media Jobs About to Disappear

    image from Bigstock.com Social media has had as much impact on companies and their customers as any technological advance ever, because social fundamentally changes the relationship between those parties from its historical norm – which is “master” and “servant” – to something closer to a relationship among peers. Social has given customers a voice, and business will never be the same.

    Jay Baer/ Convince and Convert- 9 readers -
  • Get Content First Format Content Later

    … the senior vice president of marketing at Sysomos. And Amber was the co-author of my very first book, “The Now Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social” In many ways, that book holds up better today than when we wrote it, which is kind of exciting. And Amber is going to be working with my pal Chris Moody from Oracle…

    Jay Baer/ Convince and Convertin Content Blogging- 15 readers -
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