Amber Naslund

  • How to Embrace Collaborative Content

    … Jay Baer is the President of Convince & Convert, the digital marketing consulting company (whose blog you’re reading right now!). The Convince & Convert blog was named the #1 content marketing blog in the world by Content Marketing Institute. Jay is also a keynote speaker and bestselling author. Jay and Content Pros’ host, Amber Naslund…

    Jess Ostroff/ Convince and Convertin Social Content How To's- 14 readers -
  • Announcing a New Podcast for Content Marketers

    … Pros. What Is the Content Pros Podcast? It’s a twice-monthly show in a tight interview format where the world’s greatest content marketing practitioners are queried by the shows co-hosts, two of the leading thinkers in content and digital marketing: Chris Moody from Oracle Marketing Cloud and Amber Naslund from Sysomos. Taking a page from our…

    Jay Baer/ Convince and Convertin Content Twitter- 11 readers -
  • Are Social Media Jobs About to Disappear

    … Amber Naslund and I predicted that we would eventually get to a point in business where social media would be fully incorporated into the fabric and culture of organizations, and social would be a skill rather than a job. We wrote that in 2010, but in many ways that book feels more current than ever. (speaking of which, I have some extra copies…

    Jay Baer/ Convince and Convertin Social- 6 readers -
  • Get Content First Format Content Later

    … Get all JayToday episodes at http://jaytoday.tv (watch video to see amazing quilt at my Mom’s house) When you’re doing content marketing, you need to worry about capturing the content first, and the format for that content second. A lot of times in organizations, especially big B2B companies they’ve determined that they need to create more…

    Jay Baer/ Convince and Convertin Content Blogging- 8 readers -
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