Amber Naslund

  • How to Embrace Collaborative Content

    … Jay Baer is the President of Convince & Convert, the digital marketing consulting company (whose blog you’re reading right now!). The Convince & Convert blog was named the #1 content marketing blog in the world by Content Marketing Institute. Jay is also a keynote speaker and bestselling author. Jay and Content Pros’ host, Amber Naslund…

    Jess Ostroff/ Convince and Convertin Social Content How To's- 17 readers -
  • Announcing a New Podcast for Content Marketers

    … Pros. What Is the Content Pros Podcast? It’s a twice-monthly show in a tight interview format where the world’s greatest content marketing practitioners are queried by the shows co-hosts, two of the leading thinkers in content and digital marketing: Chris Moody from Oracle Marketing Cloud and Amber Naslund from Sysomos. Taking a page from our…

    Jay Baer/ Convince and Convertin Content Twitter- 15 readers -
  • Are Social Media Jobs About to Disappear

    … be. Is social media earned media, like public relations/communications? Often, yes. Is social media a tool for sales? Increasingly it is, especially with social enablement/training programs taking root. (nice piece by Brian Solis on the state of the union on that here) Is social media employee recruitment? Indirectly, yes. And in some companies…

    Jay Baer/ Convince and Convertin Social- 6 readers -
  • Get Content First Format Content Later

    … experts another option. Click image to visit my B2B Predictions for 2015 Backbone Media has a program going on right now to harvest B2B Content Marketing Predictions for 2015, recognizing that it might be hard for people like me to write a whole guest blog post for them. What they did instead, quite wisely, is they got people on the phone. We did…

    Jay Baer/ Convince and Convertin Content Blogging- 13 readers -
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