America At Work

  • A Belated, Catty Analysis of Sunday’s Super Bowl Ads

    … vibe stands out among Super Bowl commercials’ usual effervescence. Worst reappropriation of a fable: Mercedes-Benz, “Fable” Mercedes starts with the classic moralistic tale of the tortoise and the hare and ends with group selfies, animals bro-ing out, and the suggestion that money gets the girl. Targeting the millennial demographic so explicitly…

    Kieran Dahl/ The Content Strategistin Content- 41 readers -
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