Amobee Brand Intelligence

    • Snapchat Ads API Goes Live (Report)

      The ads application-programming interface Snapchat announced in June became a reality last weekend. Kurt Wagner of Re/code reported that the Snapchat ads API rolled out over this past weekend, enabling Snapchat Ads Partners to sell ad inventory via automated bidding platforms and algorithms. Snapchat had not yet responded to a request for comment at the time of this post.

      David Cohen/ AllFacebook- 10 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    …, advertisers that want to drive website clicks, conversions or mobile app installs can seamlessly extend their campaigns to Twitter’s audience of more than 800 million visitors–whether they’re on Twitter, or engaging with thousands of mobile apps and websites. We’re also introducing new creative formats to help direct-response advertisers better…

    David Cohen/ Inside Facebookin Twitter- 10 readers -
  • Pokémon GO Surpasses 7.5 Million Downloads in Five Days

    … seconds per day. According to SimilarWeb, this is higher than WhatsApp, Instagram, Snapchat and Facebook Messenger. Elsewhere, Pokémon GO has become a popular topic on social media. Marketing technology company Amobee Brand Intelligence said that between July 6 and 10, there were more than 3.8 million tweets sent around Pokémon, with an additional…

    AllFacebook- 20 readers -
  • New Instagram Logo Gets Mostly Negative Reaction

    … Reaction to the new Instagram logo introduced earlier this week was fast and furious, and the revamped application didn’t fare too well, either. Marketing technology company Amobee Brand Intelligence analyzed the sentiment of posts about the new logo on Wednesday, the day it was introduced, between 10 a.m. (when the news first broke) and 4 p.m…

    David Cohen/ Inside Facebookin Social- 9 readers -
  • Oscar Snubs Dominate Twitter Conversations

    … After the Oscar nominees were announced last week, social media was buzzing with the #OscarsSoWhite hashtag and people talking about the Selma snub, among others. Amobee Brand Intelligence crunched the numbers and found that: The 20 acting nominees were all white men and white woman, and as (David) Oyelowo was the person of color whose non…

    AllTwitterin Social Twitter- 10 readers -
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