Amplify

  • Fore! Twitter to Livestream Early Round PGA Tour Tournament Play

    … and the PGA Tour also includes an extension of the current Amplify arrangement, under which the golf organization will provide more highlight videos and original content for Twitter and Periscope. Twitter chief operating officer Anthony Noto said in a release detailing the partnership: The PGA Tour continues to transform the experience for fans…

    David Cohen/ AllFacebookin Social Twitter- 19 readers -
  • Periscope Live Videos, Highlights Can Be Monetized via Twitter Amplify

    … Twitter introduced another way for its users to monetize video content, extending its Amplify program to live videos and highlights on Periscope. The social network announced in a blog post that live video broadcasts and highlights on Periscope can now be monetized, and it detailed the initial campaign in the program, focused on the U.S. Open…

    David Cohen/ AllTwitterin Twitter- 22 readers -
  • Is the Competition for Video Talent Heating Up?

    … a huge problem creators have with the platform. People will start to post more. Twitter recognized the power of having creators specifically making video content for its network, and it rolled out a beta version of monetization service Amplify. While Amplify is primarily aimed at large publishers, like TV networks, Twitter only keeps 30 percent…

    AllTwitterin Social Facebook Twitter YouTube- 19 readers -
  • Twitter, Sky Sports Reach Deal for Premier League Highlights, Goals

    … Live video streaming was a key point of discussion during Twitter’s second-quarter-2016 earnings call Tuesday, and it didn’t take the social network long to ink another pact. Sky News reported that Twitter reached an agreement with Sky Sports to live-stream soccer highlights and goals from the Premier League. Twitter users in the U.K…

    David Cohen/ AllTwitterin Twitter- 14 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … these deals are rev share deals like the old TV Amplify, or are there minimum guarantees involved? And should we expect these to be profitable right out of the gate, or will they potentially initially weigh on margins and then pay off in the long term? How do we think about that? Chief financial officer Anthony Noto replied: The improvement…

    David Cohen/ Inside Facebookin Twitter- 34 readers -
  • Twitter to Live-Stream Two New NBA Shows

    … of the game Animated GIFs #NBAmixtape custom edits Day in the Life takeovers Periscope live streams of press conferences and interviews The NBA said in a release announcing the expanded partnership that it will produce more video from major events including NBA All-Star Weekend, the league’s postseason (including the NBA Finals) and the NBA Draft…

    David Cohen/ AllFacebookin Twitter- 19 readers -
  • Two Top Execs Leaving Twitter

    … Twitter vice president of revenue partnerships Ali Jafari (right) is about to take on a much more prominent role following the departures of two key executives. Twitter confirmed a report by Re/code that vp of global business development and platform Jana Messerschmidt and vp of commerce Nathan Hubbard (pictured below, respectively…

    David Cohen/ Inside Facebookin Twitter- 23 readers -
Get the top posts daily into your mailbox!
3 Blogs about the topic