Amy Westervelt

  • Does Content Marketing Have a Ghostwriting Problem?

    … on some Twitter beef from Pando editorial director Paul Carr. Here we have both sides of the debate, and you can tell we’re dealing in extremes, because there’s a lot of cursing and insults flying around. Even Westervelt comments on how “f*cked up the media is today,” noting how publishers, desperate for content, are incentivized to take free…

    Jordan Teicher/ The Content Strategistin Content- 26 readers -
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