Ana Hoffman

  • Content Curation Grows Up: What You Need To Know

    … content. Gin and Topics invites readers to submit videos. They get a shout out when Dietrich uses their selection. She imbeds Click-to-Tweet cards that stand out and encourage readers to share the content. Example of Stand Alone Content Curation – Spin Sucks By contrast, Copyblogger curates its own existing content. While it’s a regular element…

    Heidi Cohen/ Heidi Cohenin Content How To's- 25 readers -
  • Social Media Platforms 2015 [Research]

    … Marketing Tip: Have a content strategy for Google+. Don’t just randomly post to Google+ or any social media platform. Follow Guy Kawasaki and Peg Fitzpatrick to understand their approach. Traffic Generation Café’s Ana Hoffman also focuses efforts on Google+. It’s where she engages with her followers. 5. YouTube remains video’s home We’ve said…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter YouTube- 19 readers -
  • Blog Content Curation: Your New Blog BFF

    … Day. One of the reasons JoePulizzi calls me the Queen of Content Curation is that I write a lot of list and round up posts. I started doing this with my Actionable Analysis column for ClickZ. My readers liked my articles better when I organized the information into a list. To maximize list usability, organize your content rather than ad hoc. Go…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 15 readers -