Ana Hoffman

  • Content Curation Grows Up: What You Need To Know

    … Content Curation Joins The Content Marketing Team If content marketing is a teenager who’s left home, then content curation is its ever-present romantic attachment. Like teenage love, content curation holds a strong sway over content marketing. That’s what happens when you’re in love. Content curation may never reach content marketing’s…

    Heidi Cohen/ Heidi Cohenin Content How To's- 35 readers -
  • Social Media Platforms 2015 [Research]

    …. Facebook is social media’s mass market As the data shows, almost every marketer is on Facebook. Why? It’s the dominant site globally according to the Global Web Index. (Here are 5 Key Facebook Trends for 2015.) Underestimate its power and reach at your risk. That said, Copyblogger deleted their account, a decision they didn’t make lightly, because…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter YouTube- 24 readers -
  • Blog Content Curation: Your New Blog BFF

    … to be entertained. Actionable Blogging Tip: Show the love. Take a page from Dietrich’s playbook. Let your readers know who contributed the article, even if it’s a member of your team. Another good example of the weekly compilation format is the Weekly Marketing Skinny by Ana Hoffman of Traffic Generation Café. Hoffman actually culls the best…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 17 readers -
  • How To Develop Your Content Curation Editorial Calendar

    … way street. 3. Develop recurring content columns or features containing curated content. This is content you create on a regular basis like featured columns in a magazine or newspaper. Create a weekly roundup of the best of content in your category. Highlight other people to get their attention. Traffic Generation Cafe’s Ana Hoffman curates…

    Heidi Cohen/ Heidi Cohenin Social Content How To's- 34 readers -