Ana Hoffman

  • Content Curation Grows Up: What You Need To Know

    … content. Gin and Topics invites readers to submit videos. They get a shout out when Dietrich uses their selection. She imbeds Click-to-Tweet cards that stand out and encourage readers to share the content. Example of Stand Alone Content Curation – Spin Sucks By contrast, Copyblogger curates its own existing content. While it’s a regular element…

    Heidi Cohen/ Heidi Cohenin Content How To's- 28 readers -
  • Social Media Platforms 2015 [Research]

    … Marketing Tip: Have a content strategy for Google+. Don’t just randomly post to Google+ or any social media platform. Follow Guy Kawasaki and Peg Fitzpatrick to understand their approach. Traffic Generation Café’s Ana Hoffman also focuses efforts on Google+. It’s where she engages with her followers. 5. YouTube remains video’s home We’ve said…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter YouTube- 20 readers -
  • Blog Content Curation: Your New Blog BFF

    … to be entertained. Actionable Blogging Tip: Show the love. Take a page from Dietrich’s playbook. Let your readers know who contributed the article, even if it’s a member of your team. Another good example of the weekly compilation format is the Weekly Marketing Skinny by Ana Hoffman of Traffic Generation Café. Hoffman actually culls the best…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 16 readers -
  • How To Develop Your Content Curation Editorial Calendar

    … way street. 3. Develop recurring content columns or features containing curated content. This is content you create on a regular basis like featured columns in a magazine or newspaper. Create a weekly roundup of the best of content in your category. Highlight other people to get their attention. Traffic Generation Cafe’s Ana Hoffman curates…

    Heidi Cohen/ Heidi Cohenin Social Content How To's- 32 readers -
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