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  • Kissmetrics Engage: An Interview with Brian Kelly, CEO

    … institutions. He then built analytics tools at Intrepid and PeopleSoft. Later, he was the CEO of Quantivo, one of the first large-scale cloud-based analytics platforms. We interviewed Brian about how the analytics industry was changing and discussed the exciting news that Kissmetrics has launched Engage. For users of Kissmetrics, they rebranded their core…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Stop the Interruption Marketing and Start Delivering Value!

    … of noise. It’s getting harder for brands to stand out and unfortunately many of them are falling to noisy, interruptive and spammy tactics. It’s not about pushing content to the masses as fast as we can and hoping we get eyeballs, ears and mindshare. Hope is not a strategy, nor is spam. Smart marketers are quickly learning they must stop…

    Pam Marketing Nutin Content- 30 readers -
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