Anatomy Of A Growth Marketer

  • Anatomy of a Growth Marketer: Kevin Wyckoff, Metromile

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Metromile is revolutionizing car ownership. Since its founding in 2011, Metromile has offered an entirely new model of car insurance that enables low-mileage drivers to save hundreds of dollars a year. What’s it like to work…

    Nanigans- 15 readers -
  • Anatomy of a Growth Marketer: Cait Pluto, Rent the Runway

    …. My job involves developing strategies across multiple channels with the goal of getting more people to experience (and love!) Rent the Runway. What is a typical day in the life of your role? I usually start my day within the Nanigans Dashboard, checking our latest campaign performance. I’ll make some optimizations and make sure everything looks…

    Nanigans- 21 readers -
  • Anatomy of a Growth Marketer: Michael Cleyn, Shopify

    … When Shopify’s founder and chief executive, Tobi Lütke, told investors that “This company will never ever be limited by its ambitions,” he meant it. The commerce software business has rapidly made a name for itself through a number of timely innovations, smart acquisitions and going public on the New York Stock Exchange in 2015. What’s it like…

    Nanigans- 14 readers -
  • Anatomy of a Growth Marketer: Gina Han, Peloton

    … and fitness conscious Peloton was already doing big things and the opportunity for growth was tremendous I already knew several Peloton employees, so I knew I would be working with a really smart team Reading through stories from our customers definitely helps validate that I picked the right company. It makes it easier to get up in the morning and get…

    Nanigansin Social- 14 readers -
  • Anatomy of a Growth Marketer: Belle Napasagorn, Pomelo

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Since 2014, Southeast Asian online retail brand Pomelo has been helping women solve the dilemma of having nothing to wear. With 4 new arrivals per week, 365 day returns and affordable fast fashion under two proprietary clothing…

    Nanigans- 16 readers -
  • Anatomy of a Growth Marketer: Evelyn Tong, Dashlane

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Dashlane is an award-winning and highly praised brand in the password manager and digital wallet space. Its simple yet advanced identity, security and payments solutions have attracted 4.5 million users worldwide and landed…

    Nanigans- 20 readers -
  • Anatomy of a Growth Marketer: Ankita Singh, Trendin

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Trendin is an online retail store for Indian shoppers, featuring brand names like Allen Solly, Pantaloons, and People. Catering to every demographic and covering a wide array of price points from mass-market to luxury…

    Nanigansin Affiliate- 24 readers -
  • Anatomy of a Growth Marketer: Aranya Choudhury, Hopscotch.in

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Hopscotch.in is an eCommerce portal for Indian moms, selling baby and children’s apparel, shoes and other related products. Launched in October 2012, the online store was co-founded by two Harvard Business School alumni who…

    Nanigans- 15 readers -
  • Anatomy of a Growth Marketer: Ben Moscatello, Storm8

    … like Nanigans and our Facebook reps. How does your in-house advertising team interact with other internal teams? We interact across all areas of the business: product, engineering, art, business development and even accounting. Storm8 has a very collaborative culture, which I enjoy, as you really get to learn many different parts of the business…

    Nanigans- 32 readers -
  • Anatomy of a Growth Marketer: Matthew Fletcher, Sportsbet

    … will work with us to run social CRM campaigns as well as our other Online Acquisition channels (e.g. SEM, SEO, Display, Affiliates). Our Data Analytics team help analyse the true, long-term value of our campaigns and the customers that we acquire. What is your favorite Nanigans software feature? Versatile reporting views. Being able to quickly look…

    Nanigans- 19 readers -
  • Anatomy of a Growth Marketer: Nina Komm, Joss & Main

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Great in-house advertisers are the lifeblood of digital business growth. They are methodical and analytical, using results from real-time reporting to iterate on best-performing creative and copy as well as to identify under…

    Nanigansin Affiliate- 19 readers -
  • Anatomy of a Growth Marketer: Dae Son, DraftKings

    … stand for. What is your favorite Nanigans software feature? We talked about how 90% of my day is analytics. The most important thing for me is the dynamic table that Nanigans has – it’s absolutely amazing. I can look day by day, by hour, by sport; if you organize your strategy groups correctly, you have a wealth of information available. Instead…

    Nanigans- 17 readers -