Andrew Goodman

Andrew Goodman (November 23, 1943, – June 21, 1964) was one of three American civil rights activists murdered near Philadelphia, Mississippi, during Freedom Summer in 1964 by members of the Ku Klux Klan.
Posts about Andrew Goodman
  • Our Top 10 The SEM Post Columns in 2014

    … Here are the top ten columns from The SEM Post columnists in the second half of 2014. Note: this doesn’t include posts from our State of the Industry column which is featured here. 10. How to Find Hidden Data in Your Google AdWords Account by Shelley Ellis There is a lot more data in your AdWords account than many PPC’ers know what to do…

    Jennifer Slegg/ The SEM Postin Paid Search SEO- 9 readers -
  • Our Top Ten State of the Industry Commentaries of 2014

    … Goodman In a series of State of the Industry commentaries, Andrew explores the role that live digital conferences has in the industry today and how different it is from the days when Search Engine Strategies (now ClickZ Live) was the premier search conference. Many things have changed, especially from the sponsorship point of view, and what this might…

    Jennifer Slegg/ The SEM Post- 10 readers -
  • The Search Experts Have Spoken: 2015 Predictions

    …." - Melissa Mackey (@mel66), Gyro "We’ll finally be moving away from the tired reminders of the importance of mobile. By now, I think we are aware that a lot of people use smartphones to search for things!" - Andrew Goodman (@andrew_goodman), PageZero Media "In 2015, mobile PPC will go mainstream because advertisers will start to see mobile traffic…

    John Gagnon/ Search Engine Watch- 7 readers -
  • Pay-Per-Click Success Is All About Knowing What Works and What Doesn’t – Here’s What Works

    Business owners have mixed views on their perception of what Pay-Per-Click (PPC) marketing can do for them based on their previous experiences. While PPC success varies by industry, the most important difference in PPC results often depends heavily upon which approach is used. Using the right PPC strategy is integral to achieving the best possible return on investment (ROI). 2 readers -
  • 15 Expert Predictions for PPC & Search Marketing in 2015

    … What's next in search marketing? Considering how often Google updates the AdWords platform and how many new ad products we see unleashed on the industry each year, the only thing certain is change! However, while no one knows exactly what's next, we can certainly look to the predictions and educated guesses of PPC industry leaders to help keep…

    Larry Kim/ WordStreamin Paid Search EMail- 12 readers -