Andy Zimmerman

  • 6 Strategies for Segmenting Website Visitors for Real-Time Personalization

    …. “It is important to stress that you don’t need to be a big retailer to effectively implement personalization. With today’s SaaS solutions, any retailer big or small can easily start implementing personalization rules,” explains Abby Bandel of Barilliance, a firm that helps ecommerce sites provide personalized omnichannel shopping experiences. Here…

    Stephanie Miles/ Street Fight- 8 readers -
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