Angie Schottmuller

  • How to Make Your B2B Content Stand Out From the Crowd

    … where your organization’s goals, your target audience’s needs, and your context (what Schottmuller calls time significance) intersect. Angie Schottmuller’s Triangle of Relevance How did MarketingProfs set their marketing conference apart from the pack? Take LinkedIn’s Jason Miller’s word for it. (BTW, check out Miller’s book, Welcome To The Funnel…

    Heidi Cohen/ Heidi Cohenin Content How To's- 20 readers -
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