• How to create a 3D model when you can’t use a drone

      Every video project we work on at Lush Digital has some element of problem-solving to it. One project we worked on recently was a classic example. It was for a property developer in Perth and it presented us with a particularly big hurdle to overcome — the kind of corporate video challenge we love sinking our teeth into. The video was for a new apartment development.

      Lush Digitalin How To's- 14 readers -
  • Have You Incorporated Animation Into Your Content Marketing Plan?

    … You have content marketing all figured out, eh? You are cruising through 2018’s business strategy planning without a hitch. However, do you have animated content calculated into your overall plan? Image by Deborah Anderson from graphic (used by permission) You already know this: if you’re serious about increasing your brand’s online…

    Deborah Anderson/ Growmapin Content- 19 readers -
  • 3D modelling isn’t just for Hollywood; it’s for SMEs too

    … of the interior and really highlight the different capabilities of this giant lifesaving device. What worked well was our collaboration with the designers behind it. We were able to take all their CAD drawings and use them as an animation start point. This saved us a huge amount of time (and, for the client, money) as our creative team could build off…

    Lush Digital- 13 readers -
  • Animate your video (without a Toy Story budget)

    … People often squint slightly when I ask them “have you thought about animating it?” I think it’s because, in their mind, they immediately imagine animating a video is going to involve a Toy Story-sized budget. But that isn’t the case at all. For starters, the word animation covers a broad spectrum of disciplines in creativity — not just a Disney…

    Lush Digital- 15 readers -
  • Facebook Acquires Facial-Image-Analysis Firm FacioMetrics

    … that it will use technology from FacioMetrics on its augmented reality facemasks for videos and Facebook Live videos, adding in a statement: How people share and communicate is changing, and things like masks and other effects allow people to express themselves in fun and creative ways. We’re excited to welcome the FacioMetrics team, who will help bring more fun effects to photos and videos and build even more engaging sharing experiences on Facebook. Readers: What else do you think Facebook has in mind for FacioMetrics? …

    David Cohen/ AllTwitterin Social Facebook- 19 readers -
  • How to Use Animated GIFs in Your Emails

    … was that the GIFs were often distracting. Webpages were awash with dancing babies, flashing police lights, and waving flags, none of which had anything to do with the webpage itself. Additionally, the GIF image format had both limited color depth and a large file size in the non-animated form, and animation just ballooned the size. In the end, animated GIFs…

    Constant Contactin EMail How To's- 24 readers -
  • 6 Video Tools to Ignite Your Social Marketing

    … it directly from the app to other social networks if you’ve already downloaded the apps to your smartphone. Expert Tip: Make Legend GIFs in bulk and save them to your camera roll to share later. #3: Relay for Snapchat Video Geofilters Relay is a graphic design and publishing tool for people who aren’t graphic designers. You can use Relay to design your…

    Social Media Examiner- 29 readers -
  • Why You Need Animation in Your Video Marketing Strategy

    … produced, and he can over-deliver on a brief so it leaves clients blown away. More and more, animation is becoming a key tool in turning complex information into easily translated productions. With the support of a good script, you can do things that video alone just can’t. Animation is a broad term and there are lots of examples you can use…

    Lush Digitalin Content- 13 readers -
  • The Joy of Micro UX: 18 delightful examples

    … What is micro-UX? Micro-UX refers to the tiny interactions with a website or app that are designed to delight the user, by making their digital interactions easier, more engaging and ultimately human. Providing a good user experience is so vital to keeping visitors glued to your sites and products, and many of these animations or simple pieces…

    Christopher Ratcliff/ Search Engine Watch- 25 readers -
  • Animatic by Inkboard: Draw Your Own GIFs on iOS

    …: My co-founder Ramon Torres and I were talking about what it must have been like for Walt Disney and his original artists (Nine Old Men) when they were first creating animated shorts in the 1920’s by drawing each frame by hand. We were inspired by this period to create something that worked and felt like that, by providing the tools for someone…

    AllFacebook- 16 readers -
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