Animoto

  • 3 Video Storytelling Tools for Social Marketers

    … of the customizable options and build your own from scratch. #3: Build a Video Ad With YouTube Director YouTube Director is a revolutionary tool to create video ads for business. Geared toward small local businesses, it’s a foolproof way to tell a compelling story in a short format. As you follow the prompts, you’re guided to capture images, video…

    Social Media Examiner- 14 readers -
  • How Are Marketers and SMBs Using Social Video? (Report)

    … that their motivation to use video was competitors already engaging in video creation. One issue behind slow adoption could simply be a lack of in-house video capabilities. 57 percent and 50 percent of those surveyed have video editing software, but when it comes to capture technology, less than 50 percent have access to a DSLR (digital single-lens reflex camera…

    AllTwitterin How To's- 10 readers -
  • What’s Next for Social Video? (Infographic)

    … on the swell in video engagement. Marketers are increasingly taking advantage of video, and more of them are generating original content for their campaigns. According to Animoto, 84 percent of professional marketers and 55 percent of small and midsized business owners have produced or outsourced an original video in the last 12 months. SMBs…

    AllTwitterin Facebook YouTube- 13 readers -
  • 6 Video Tools to Ignite Your Social Marketing

    … music from another source (such as SoundCloud or YouTube), ensure you have full rights. You may be breaching copyright laws if you don’t fully check the music ownership and third-party sharing rights. #2: Legend to Build Custom GIFs GIFs are images with movement. While there are apps that offer premade GIFs, consider customizing your own…

    Social Media Examiner- 10 readers -
  • 14 Video Tools for Social Media Marketers

    … animation feature, which works with transitions. . Upload your images and short videos, choose a grid style, add text (if you want) and choose timing and transitions. Then Diptic creates your collage Boomerang Boomerang is a new app from Instagram that takes a burst of photographs and stitches them together into a 1-second video and loops…

    Social Media Examinerin Social- 31 readers -
  • F8 2016 Set for April 12-13

    … F8 2016, Facebook’s global developers’ conference, will be held Tuesday, April 12 through Wednesday, April 13 at Fort Mason Center in San Francisco. Facebook also announced seven new partners for its FbStart initiative, which is aimed at giving a boost to mobile application startups, bringing the total to more than 30 partners. The new…

    David Cohen/ AllFacebookin Social Facebook- 9 readers -
  • If You Serve Mellennials, You Better Be Serving Video

    … to. If you’re targeting this age group – either for products or for employment – you do have to have a specific strategy. What’s a Millenial? A millennial is a person reaching young adulthood around the year 2000; a Generation Y’er. I thought this infographic was worth sharing because it speaks directly to one key… video. Millennials are very…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • Millennials Love Video on Mobile, Social Channels (Infographic)

    … Video isn’t going away anytime soon, as major social networks such as Facebook and Twitter have embraced the format. You know who else loves video? Millennials, according to the latest findings from Animoto. The company studied the video and social media consumption habits of this volatile group. Brad Jefferson, CEO and co-founder of Animoto…

    Justin Lafferty/ AllTwitterin Social- 26 readers -
  • How A Bad DIY Video Can Actually Hurt Your Brand

    … at (few are). Normally, when an interface is shown it’s broken up and stylized to represent the product, while making it interesting to look at. The fonts are inconsistent, the story is unclear, and the motion is limited. While other basic production mistakes were made, I think it makes more sense to focus less on the video itself, and more…

    Nick Vaka/ Visual.lyin Content- 10 readers -
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