• 9 Ways to Boost Product Sales with Email Marketing

    … Having just returned from the IRCE in Chicago, I can’t even summarize the number of technologies that have evolved to better identify and communicate to customers where they are in the customer lifecycle. We’re going to have a ton of posts in upcoming weeks on some of the leaders and innovators in this arena. It was a great event that was highly…

    Douglas Karr/ Marketing Technology Blogin EMail- 22 readers -
  • Facebook Adds Ad-Targeting Options Related to Anniversaries, Game Playing

    … Facebook appears to have added options related to anniversaries and game play to its ad targeting categories. Reader Evyatar Shpilman of VisualCommU shared the screenshot above, in which the following options are listed under “more categories”: Anniversary in 31 to 60 days Anniversary in 61 to 90 days Played game in last 14 days Played game in last three days Played game in last seven days Played game yesterday Advertisers: Are these additions helpful? …

    David Cohen/ AllFacebookin Social- 2 readers -