Anthem

  • Kristin Binns Is In as Senior Director of Communications at Twitter

    … Anthem vice president of communications Kristin Binns became the latest to try her hand at leading communications at Twitter, joining the social network as senior director of communications. Kurt Wagner of Re/code reported on the hire, and Binns confirmed the news in responding to a tweet from chief marketing officer Leslie Berland, to whom…

    David Cohen/ AllFacebookin Twitter- 26 readers -
  • Branding Yourself in 3 Words or Less

    …. Exceed expectations in one particular way Instead of a branding statement, Sally calls this your “Anthem.” And she has created a really easy system called the Fascination Anthem Builder. Based on her book “How The World Sees You” Sally’s program guides you through building your Anthem and finding your most valuable differences that truly give…

    Karon Thackston/ Marketing Words Blog- 10 readers -