App Discovery

  • Survey: 50% of Users Have Never Paid to Download an App

    … that friends and family were the top way users did so, followed by “browsing app stores.” When it comes to actually downloading apps, price was found to be the most important factor. Specifically, 85 percent of respondents said that price was either “extremely” or “very important.” Price was followed by “privacy or security of information,” at 84 percent…

    AllFacebookin Google- 16 readers -
  • App Discovery Driving Mobile Content Consumption

    … at mobile user habits we can see that content relevancy is even more important due to information overload and space scarcity. Proven in publishing and retailing, algorithm-based recommendations of relevant apps have great potential on mobile and deliver improved results. App discovery units implemented on publisher websites deliver a two-to-three…

    Elad Natanson/ Relevancein Content- 18 readers -
Get the top posts daily into your mailbox!