App Insights

  • Facebook Adds Two New Tools to App Insights

    … Facebook announced the launch of two new tools within its App Insights for developers: label cohorts, which allow developers to create groups of users within their applications and compare statistics such as revenue and time spent with their full user bases; and retention charts, which allow them to analyze retention of their apps’ users over…

    David Cohen/ AllFacebookin Social- 5 readers -
  • Facebook Adds Device-Level Targeting to Mobile App Ads

    … Facebook is sharpening the precision of the targeting options available for its mobile application ads, allowing developers to target specific devices, rather than simply operating systems and versions. The social network said in a post on its developer blog that device-level targeting should be available "in the next few days," with Software…

    David Cohen/ AllFacebookin Social- 11 readers -
  • Facebook Tweaks App Insights

    … the accuracy of request impressions and clicks (previously labeled as "accepts") to give you more precise data to optimize your request dialog click-through rate. We are also adding a new report called "Action/Object Performance" that includes support of Open Graph types, including the ask, send, and turn-based action types that are available…

    David Cohen/ AllFacebookin Social- 5 readers -