App Installs

  • Apple Search Ads: What You Need To Know To Improve Performance

    … on mobile, with the other 10% spent in mobile browsers (Flurry). That’s a lot of time and it’s only increasing! Now head over to the App Store and scroll through all the apps. There are currently over 2.2 million apps in Apple’s App Store. Which begs the question, how do you possibly get our app found? One way to get your app discovered…

    PPC Heroin Social Paid Search How To's- 43 readers -
  • The Top 6 Ways to Grow Your App

    … money, not having a sense of urgency is a primal sin. There are a lot of cost-effective, practical ways to speed up your development cycle and iterate faster. At Santa Monica, Calif.-based mobile startup Science, former MySpace CEO Mike Jones has a full-time development team in India: “We dev on a 24-hour cycle now. When Santa Monica wraps up…

    AllFacebookin Affiliate Social Google Facebook- 40 readers -
  • Apps Are Dead: It’s All About Channels in 2017

    … Talk about application retention and usage seems to be the new black as we race into 2017. For all of us who strategize around installs and retention, there is some good news. A report from IDC tells us that we can expect the number of app installs to increase from 156 billion in 2015 to 210 billion in 2020, which is a year-on-year growth…

    AllFacebookin Social Mobile Google Facebook Twitter- 24 readers -
  • App User Acquisition Costs More in Swing States (Infographic)

    … than in blue states. When looking at individual states, Liftoff found that Washington, D.C. (technically a blue state), had the highest rate of in-app purchases, as 91 percent of consumers there made an in-app purchase. In addition, Liftoff said Wyoming, South Dakota and Montana were the Republican states that were most active within apps…

    AllFacebookin Mobile- 25 readers -
  • Report: Paid App Installs Boost Organic Installs By 1.5x

    … Mobile marketing platform TUNE released a new report, which analyzed how paid application installs affect organic app installs. The report showed that paid app installs can boost organic app installs by 1.5 times across all app categories, and that depending on the specific app category, the boost can be as high as 16.6 times. In the context…

    AllTwitterin Mobile- 21 readers -
  • Report: Financial Apps See Most Purchases During Summer, Not Tax Season

    … credit scores, create budgets, protect against fraud, make payments and manage investment portfolios. The company analyzed 1.9 million app installs and more than 365,000 post-install events between June 2015 and February 2016. The report showed that users purchased services in financial apps most in July, which accounted for 23.2 percent of all…

    AllTwitter- 21 readers -
  • Latest Ad Specs for Facebook, Instagram (Infographic)

    … Featured Jobs Public Relations Account Executive / Media Specialist The S3 Agency Boonton, New Jersey Editorial Assistant, Political Science and Philosophy W. W. Norton & Company, Inc. New York City, New York Event Producer/Planner Marketing Factory, Inc Venice, California Account Executive Hue & Cry Flatiron, New York City Executive…

    David Cohen/ AllTwitterin Social Facebook- 11 readers -
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