App Installs

  • The Top 6 Ways to Grow Your App

    … means tapping into existing networks to build your own. Whether sending mobile payment requests or car fare splits or sharing photos via SMS, or sharing a Spotify playlist on Facebook, inherent virality has plenty of precedent in established, successful apps. Nuzzel, the social news app, is the perfect example of this. Founder and CEO Jonathan Abrams…

    AllFacebookin Affiliate Social Google Facebook- 20 readers -
  • Apps Are Dead: It’s All About Channels in 2017

    … Talk about application retention and usage seems to be the new black as we race into 2017. For all of us who strategize around installs and retention, there is some good news. A report from IDC tells us that we can expect the number of app installs to increase from 156 billion in 2015 to 210 billion in 2020, which is a year-on-year growth…

    AllFacebookin Social Mobile Google Facebook Twitter- 12 readers -
  • App User Acquisition Costs More in Swing States (Infographic)

    … than in blue states. When looking at individual states, Liftoff found that Washington, D.C. (technically a blue state), had the highest rate of in-app purchases, as 91 percent of consumers there made an in-app purchase. In addition, Liftoff said Wyoming, South Dakota and Montana were the Republican states that were most active within apps…

    AllFacebookin Mobile- 16 readers -
  • Report: Paid App Installs Boost Organic Installs By 1.5x

    …, respectively. On iOS, games see the largest boost to organic installs for each paid install, at 5.4 times. Lifestyle apps and social networking apps came in second and third, with boosts of 5.2 times and 4.8 times, respectively. John Koetsier, TUNE’s mobile economist, told SocialTimes: Clearly, social apps and multiplayer games have huge potential…

    AllTwitterin Mobile- 13 readers -
  • Report: Financial Apps See Most Purchases During Summer, Not Tax Season

    … credit scores, create budgets, protect against fraud, make payments and manage investment portfolios. The company analyzed 1.9 million app installs and more than 365,000 post-install events between June 2015 and February 2016. The report showed that users purchased services in financial apps most in July, which accounted for 23.2 percent of all…

    AllTwitter- 16 readers -
  • Latest Ad Specs for Facebook, Instagram (Infographic)

    … Featured Jobs Public Relations Account Executive / Media Specialist The S3 Agency Boonton, New Jersey Editorial Assistant, Political Science and Philosophy W. W. Norton & Company, Inc. New York City, New York Event Producer/Planner Marketing Factory, Inc Venice, California Account Executive Hue & Cry Flatiron, New York City Executive…

    David Cohen/ AllTwitterin Social Facebook- 11 readers -
  • Scale Your Ad Spend On a Global Level – In Just 5 Steps

    …; 86% of which is spent in apps. Of that time, 32% is spent in gaming apps; in comparison, social and messaging apps take up 28%. User acquisition is the key to gaining a fan base and spreading word of mouth amongst fans; therefore, mobile app install ad campaigns are crucial to the success of your game launch. When approximately two weeks are all…

    Nanigans- 14 readers -
  • Clickky invents a new model of mobile ad campaign pricing

    … of engaged users rather than clicks or installs. This model helps advertisers acquire new active users rather than increase app install base. Clickky’s CPE campaigns roll out of in­ house testing phase, as it announces the model’s availability for all advertisers, effective today. Clickky is proud to be the first company to offer non­ incentivized app…

    KJ Rockerin Affiliate- 7 readers -
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