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Worldwide in-app revenue for the Christmas holiday in 2016 was up “significantly” year-over-year, according to new data from application store optimization company Sensor Tower. Specifically, Sensor Tower Store Intelligence found that user spending in apps over the Christmas holiday in 2016 (Dec.
… A new report from application store optimization company Sensor Tower revealed that the top 1 percent of U.S. iTunes App Store publishers with paid apps, or apps supporting in-app purchases, generated approximately 94 percent of all revenue on the iTunes App Store in the first quarter of 2016. To put this into perspective, Sensor Tower said…
… A new report from analytics platform App Annie revealed the top Google Play games and applications of all time in terms of downloads and revenue. The report showed that games was the No. 1 overall category for both downloads and revenue, accounting for approximately 40 percent of total all-time downloads and approximately 90 percent of total…
… Marketing technology company RadiumOne has released its State of Mobile Acquisition report, which analyzed the activities of ‘high-value’ users in iOS and Android apps during January 2016. The report defined high-value users as those who have generated revenue from an in-app purchase or ad monetization in the last 30 days, or who have had…