App Store Optimization

  • Apple to introduce search ads to its App Store

    … In what seems like a stark contrast to Apple’s backing away from its longstanding mobile ad marketplace, iAd, the company will instead be getting back to the ad business, allowing app developers to pay for ads to appear on top of search results in the lucrative Apple App Store. Taking note from both Google and Facebook, Apple is making many…

    Search Engine Watch- 8 readers -
  • How to market your mobile site or app without spending a fortune on ads

    Making the most of what you’ve got: email, SMS, social media, brochures, packaging, SEO and ASO and optimizing your mobile site design to make the most of them. If you want to avoid spending the majority of your project budget on advertising and public relations (PR), it is essential to start planning how you will use organic methods to promote your mobile-friendly site or app ...

    Search Engine Watch- 10 readers -
  • How to Optimize Your Mobile App for App Stores

    … downloaded. Just like the goal of both SEO and CRO. What’s fun with ASO, and I think more challenging, is the fact that the goal is not just to get traffic but to get actual and good number of installations. How to Optimize Your Mobile App for App Stores? So, to help you with optimizing your mobile applications, here are some aspects that you need…

    Pam Sallegue/ SEO Hacker Blogin How To's- 20 readers -
  • Optimize Your Mobile App Store Visibility with Mobile Action

    … for optimizing App Store performanceby providing developers with research on the best time to run campaigns, what is going on with their competitors, and the best time to update. The engine provides insights into what is missing from user acquisition strategies, best practices, what channels or tools should be utilized, and the most effective way…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • How to Optimize Your Android App for Google Play

    … Reading To find out more about Google Play guidelines, check out their Developer Guide. Learn more about App Store Optimization for iOS apps. Get help optimizing and promoting your app. The post How to Optimize Your Android App for Google Play appeared first on Briggsby. …

    Justin Briggsin Google How To's- 6 readers -
  • App Store Listing Optimization Guide

    …. If there are a few that seem like a good fit, you can use tools like Sensor Tower or App Annie to determine which category is the least competitive (and therefore easier to rank well in). You can find a list of all of the categories on GitHub. Further Reading To read more about app listings, read Apple’s Developer Guide. For tips on App Store Optimization for Android, check out our Google Play App Listing Guide. The post App Store Listing Optimization Guide appeared first on Briggsby. …

    Justin Briggs- 10 readers -