Apple: Safari

  • Apple Pay moving to the mobile web, could give big boost to m-commerce

    … will be available later this year, before holiday 2016: The service will be available to shoppers using the Safari browser on models of iPhones and iPads that possess Apple’s TouchID fingerprint technology, these people said. Apple has also considered making the service available on Apple laptops and desktops, too, though it’s not clear…

    Greg Sterling/ Marketing Land- 8 readers -
  • Ad Blockers & Analytics: What Webmasters Should Know And Do

    … Ad blockers have been around for some time now and are widely used. The question around the end of the “free internet” and the impact on sales is not a new topic, and I won’t discuss it here. But as of September 16, 2015, ad blockers entered the world of iOS devices when Apple announced they would allow third-party development of “content…

    Marketing Landin Display- 11 readers -
  • Morgan Stanley: No, Apps Aren’t Winning The Mobile Browser Is

    … charged partly because it’s a surrogate for Apple and Google’s competing visions for the mobile internet. These dueling positions have zealous detractors and partisans. Putting aside “ideology,” marketers need to have a clear view of what approach makes the most sense for them based on a realistic understanding of their customer usage patterns…

    Greg Sterling/ Marketing Landin Social- 29 readers -
  • Users Could Soon Start Blocking Mobile Ads On Safari With iOS 9

    With the roll-out of iOS 9, Apple is giving app developers an easy way to create mobile ad blockers for Safari on iPhones and iPads. To be clear, Apple never actually uses the term “ad blocking” in its latest developer specs, but instead says that the functionality gives developers’ Safari extensions “a fast and efficient way to block cookies, images, resources, pop-ups, and other content”.

    Ginny Marvin/ Marketing Land- 22 readers -
  • Report: Chrome The World’s Top Browser, Safari Now Second

    … How things have changed. Chrome is the world's top browser, and Safari is number two. That's according to Shareaholic's most recent browser share report. The company says the data are collected from a base of more than 250 million users and over 200,000 publishers. While Chrome is the undisputed browser leader (35 percent), Shareaholic says…

    Greg Sterling/ Marketing Land- 10 readers -