Apple: Siri

    • Amazon: virtual assistants and AI robots have free speech rights too

      In George Orwell’s classic dystopian novel 1984, every house is equipped with a “Telescreen,” a monitoring device, enabling the government to spy on citizens. Amazon is trying to prevent its Echo/Alexa from becoming a real-life version of it. Amazon is hoping to keep its Alexa devices from being a tool of government surveillance and thus potentially inhibit people from buying them.

      Greg Sterling/ Marketing Land- 19 readers -
    • Bot-to-bot marketing is coming soon. Are you ready?

      Amazon Echo, housing the Alexa intelligent agent In the past year or so, a new marketing channel has emerged around bots and intelligent agents. This includes voice-based intelligent agents like Google Home’s Assistant or Amazon’s Alexa, and chatbots that interact largely through text conversations. Marketers are beginning to plan their conversational strategies and logic for this channel.

      Marketing Land- 17 readers -
  • Now you can shop with Google Home — just like on Amazon Echo

    … Earlier today Google announced that you will now be able shop with Google Assistant on Google Home. This duplicates functionality already available on Amazon’s Alexa devices. Inventory is available from “participating Google Express retailers, including Costco, Whole Foods Market, Walgreens, PetSmart, Bed Bath & Beyond and more than 50…

    Greg Sterling/ Marketing Landin Google- 15 readers -
  • Essential voice search strategies for 2017

    … Echo (aka Alexa), Google Home (a direct competitor of the Echo), Siri and Cortana — tools that are solely based on voice recognition. Why the uptick in voice search? First, using your voice to search is getting more accurate. Not too long ago, voice recognition simply wasn’t accurate. In many cases, it was more frustrating than helpful. Now…

    Marketing Land- 19 readers -
    Earlier about the same topic:
  • Essential voice search strategies for 2017

    … Echo (aka Alexa), Google Home (a direct competitor of the Echo), Siri and Cortana — tools that are solely based on voice recognition. Why the uptick in voice search? First, using your voice to search is getting more accurate. Not too long ago, voice recognition simply wasn’t accurate. In many cases, it was more frustrating than helpful. Now…

    Search Engine Landin SEO- 23 readers -
  • Lenovo debuts Amazon Alexa-powered smart speaker at CES

    … Like Microsoft is doing with Cortana, Amazon is making Alexa available to third party developers and hardware makers to voice-enable their connected products. Amazon is also making Alexa’s several thousand “skills” (voice apps) equally available to developers. With the announcement of Cortana’s developer strategy a few weeks ago, we saw…

    Greg Sterling/ Marketing Land- 20 readers -
  • Will a Viv-enabled Galaxy S8 help Samsung rehabilitate its brand?

    … virtual assistant into the forthcoming Galaxy S8. The virtual assistant will be based on Viv, which was acquired by Samsung last month. It was a “me too” maneuver but one with significant implications for Samsung’s broader product lines (e.g., TVs, stoves, etc.). Viv was co-created by Dag Kittlaus, who ran Siri before Apple bought it. Samsung…

    Greg Sterling/ Search Engine Landin SEO- 12 readers -
  • Google Home’s arrival ushers in the era of the virtual assistant

    … one of them — or a Siri or Cortana-based voice assistant if they appear. Of course, Google has the advantage of its search index (over Amazon and Apple) and its lock on mobile search usage gives it another “network” advantage. Voice search took a lot longer than I expected to become mainstream and take off, but it is now taking off. I have good…

    Greg Sterling/ Marketing Landin Google- 19 readers -
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