Apple: Siri

  • Apple introduces HomePod: A premium speaker with Siri

    … As anticipated, Apple introduced its Amazon Echo and Google Home competitor today at WWDC, its developer conference in San Jose. The retro-named HomePod has Siri built in, but Apple didn’t lead with that or immediately present the new device as a stand-alone virtual assistant. The company made its pitch by emphasizing the sound quality…

    Greg Sterling/ Marketing Land- 23 readers -
  • Amazon controls 70% of digital assistant device market [eMarketer]

    …, with 52 percent of those being the lower-cost Echo Dot. Amazon is reportedly also going to introduce a new Alexa-powered device with a touchscreen. There are more than 80 million Amazon Prime members, which may be a proxy for Echo’s market opportunity. Apple is rumored to be working on a stand-alone Siri-powered device. However, simply…

    Greg Sterling/ Marketing Land- 29 readers -
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