Applebee’s International, Inc., is an American company which develops, franchises, and operates the Applebee's Neighborhood Grill and Bar restaurant chain. As of December 2011, there were 2,019 restaurants operating system-wide in the United States, one U.S. territory (Puerto Rico) and 15 other countries. The company is headquartered in Kansas City, Missouri after moving from Lenexa, Kansas in September 2011.The Applebee's concept focuses on casual dining, with mainstream American dishes such as salads, shrimp, chicken, pasta, and "riblets" (which is considered Applebee's signature dish).
Posts about Applebee'S
  • 6 Ways That Local Merchants Are Using Pokémon Go to Drive Business

    …, retail stores, and at community landmarks. They’re playing Pokémon Go, and many of the businesses they’re walking past and traipsing through are looking for ways to get in on the action. With interest in the augmented reality game reaching a fever pitch this week, savvy local merchants and national retailers are using social media and targeted…

    Stephanie Miles/ Street Fight- 9 readers -
  • Bae, is your social media strategy on fleek?

    … A dizzying number of brands, from Taco Bell to Stouffer’s to Seamless, are attempting to sound less like Fortune 500 companies and more like your 14-year-old nephew, at least on social media. According to data crunched by Brandwatch, there have been nearly 17,000 mentions by brands and consumers of the word “bae” or “fleek” online. Among…

    Shareen Pathak/ Digidayin Social- 26 readers -
  • 2015 Mobile/Location-Based Marketing Predictions From 10 Experts

    … It seems like we’ve been hearing that “this is the year of mobile” since the late 1990s. And yet, every year, it never seems like mobile actually delivers on its true promise. But 2014 bucked that trend. Apple revolutionized payments through its launch of Apple Pay; 800-pound retail gorilla, Walmart, launched a savvy app; and NFC finally got…

    Aaron Strout/ Marketing Land- 19 readers -
  • Is this man the most talented creative in America?

    … then, the brand has turned into a retail company that’s actually profitable. “We collaborate with the cool creatives here and make products that represent this state,” said Hiler. Products include a sweatshirt that says “Y’all” ($50), “Kentucky Kicks Ass” bowls ($30) and various map prints. (The company’s initial slogan, “Kentucky Kicks Ass,” was so big that GE…

    Shareen Pathak/ Digiday- 11 readers -
  • Street Fight Daily: Raises Another $14M, Uber Talks to Regulators

    … interest, and has cut expenses by $285 million. But with Lee mostly likely having wrung out all cost cutting, the pressure is on it to keep increasing digital ad revenues — not just the volume of the increase but its rates. Uber Open to ‘Debate’ With European Regulators Over Ride-Sharing Rules (Wall Street Journal) A senior executive of ride-sharing…

    Street Fight- 5 readers -
  • Brands remind us on Twitter that they will #NeverForget

    … one. Yucatan Guacamole #Remember911 today and everyday. A special thanks to our armed forces for protecting this beautiful country. — Yucatan Guacamole (@yucatanguac) September 11, 2014 White Castle God bless America. — White Castle (@WhiteCastle) September 11, 2014 This makes…

    Tanya Dua/ Digidayin Social Twitter- 11 readers -
  • The good, the bad and the ugly #AppleLive brand tweets

    … What? There’s a major event happening and everyone will be on Twitter watching for updates? Better get your social media marketing team ready. Brands, with a precision you could set your watch to, were watching Apple’s big event today — just like the rest of us. And just like the rest of us, companies from Zappos to Denny’s to Crest live-tweeted…

    Shareen Pathak/ Digidayin Social Twitter- 6 readers -
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