Applebee'S

Applebee’s International, Inc., is an American company which develops, franchises, and operates the Applebee's Neighborhood Grill and Bar restaurant chain. As of December 2011, there were 2,019 restaurants operating system-wide in the United States, one U.S. territory (Puerto Rico) and 15 other countries. The company is headquartered in Kansas City, Missouri after moving from Lenexa, Kansas in September 2011.The Applebee's concept focuses on casual dining, with mainstream American dishes such as salads, shrimp, chicken, pasta, and "riblets" (which is considered Applebee's signature dish).
Posts about Applebee'S
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    Stephanie Miles/ Street Fight- 12 readers -
  • Bae, is your social media strategy on fleek?

    … A dizzying number of brands, from Taco Bell to Stouffer’s to Seamless, are attempting to sound less like Fortune 500 companies and more like your 14-year-old nephew, at least on social media. According to data crunched by Brandwatch, there have been nearly 17,000 mentions by brands and consumers of the word “bae” or “fleek” online. Among…

    Shareen Pathak/ Digidayin Social- 28 readers -
  • 2015 Mobile/Location-Based Marketing Predictions From 10 Experts

    … offers (within 1 mile) via Facebook and eventually even seeing more extreme local offers being delivered via beacons from within the store (within 60 feet). Lisa Pearson, CMO, Bazaarvoice Context is what defines value for content in the desktop environment, and context will come to the fore in the mobile environment in 2015. Companies which…

    Aaron Strout/ Marketing Land- 23 readers -
  • Is this man the most talented creative in America?

    … Whit Hiler got into advertising in a particularly roundabout way. In 2011, while looking to make some money, he decided to submit an idea to Victors & Spoils, an agency that was working with Harley-Davidson in a new experiment with crowdsourcing ads. Hiler’s idea was “No Cages,” a television spot where people and things were stuck in huge…

    Shareen Pathak/ Digiday- 12 readers -
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    Street Fight- 7 readers -
  • Brands remind us on Twitter that they will #NeverForget

    … There are many reasons a brand might want to chime in on a national or cultural event on Twitter. They want to be part of the conversation; they want to be seen as relevant or with it. Ultimately, they want to sell their product. Today brands — from White Castle to Walmart — want to “commemorate” 9/11, to let us all know…

    Tanya Dua/ Digidayin Social Twitter- 11 readers -
  • The good, the bad and the ugly #AppleLive brand tweets

    … What? There’s a major event happening and everyone will be on Twitter watching for updates? Better get your social media marketing team ready. Brands, with a precision you could set your watch to, were watching Apple’s big event today — just like the rest of us. And just like the rest of us, companies from Zappos to Denny’s to Crest live-tweeted…

    Shareen Pathak/ Digidayin Social Twitter- 7 readers -
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