Application Install Ads

  • Instagram Becomes a Force for Mobile App Advertising (Report)

    … Brands that tested the waters of Instagram advertising in its early days were rewarded for their efforts, according to a new report from Kenshoo. The Facebook Marketing Partner found that advertisers’ share of clicks and application installs through advertising on Instagram in the fourth quarter of 2015 exceeded their shares of total ad…

    David Cohen/ AllTwitterin Social Facebook- 17 readers -
  • Facebook Beefs Up Its App Install Ads for the Holiday Shopping Season

    … and Kindle Fire. Optimize campaigns for your business objective: To get the most efficient delivery for mobile app install ads, choose “Optimize for installs.” For app launches and major updates, where the goal is broad awareness, use reach and frequency buying. Identify your top app users and find people who look like them: To drive app installs…

    David Cohen/ AllFacebookin Social- 17 readers -
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