Application-Programming Interfaces

  • Snapchat Offers Advertisers ‘Sequenced Messaging’ of Multiple Video Ads

    … Snapchat is encouraging its advertisers to bundle their video ads. Sources told Lauren Johnson of SocialTimes parent Adweek that the messaging application is pitching the new ad packages as “sequenced messaging,” allowing advertisers to run consecutive video ads with different creative within its Discover section, in order to tell one story…

    David Cohen/ AllTwitter- 32 readers -
  • Parse Reminds Developers About Jan. 30 Shutdown

    … Parse co-founder Kevin Lacker issued a reminder that the cloud application platform is shuttering Jan. 30. Facebook announced last January that it was pulling the plug on Parse—which it acquired in April 2013—to focus more resources on “high-impact products and services in areas like analytics, monetization, discovery and authentication…

    David Cohen/ AllTwitterin Facebook- 38 readers -
  • Facebook Journalism Project: A Complete Guide

    … number of video posts, engagement, total views and minutes viewed, and total number of profile followers. Video insights for profiles will also be available in the Mentions app over the coming weeks. We’ve added the option for broadcasters to pin comments to the bottom of a live broadcast. Live videos often get many comments during the broadcast…

    David Cohen/ AllTwitterin Social Facebook- 38 readers -
  • Facebook’s Favorite Hacks of 2016

    … implemented dependencies, access to native application-programming interfaces and unrestricted access to the internet. During the hackathon, the engineers found workarounds to these obstacles and contributed a set of scripts that repackages Atom’s source so that it runs as a web app. This hack is still ongoing–you can follow progress, try it out…

    David Cohen/ AllTwitterin Social Facebook- 41 readers -
  • 3 Ways to Turn Your Customers Into an Effective Marketing Channel

    …. They had genuine excitement for the product and wanted to convince their followers to try it. Measure the success of your efforts Twitter’s application-programming interface lets us measure the success of incentivized tweets beyond looking at the follower counts of accounts that authored them. We were also able to track if and when tweets were…

    AllFacebookin Twitter- 22 readers -
  • Now Hear This: Facebook Debuts Live Audio

    … widely available in early 2017. Ip and Radhakrishnan wrote: We know that sometimes publishers want to tell a story on Facebook with words and not video. We’ve even seen some pages find creative ways to go live and reach audiences with audio only by using the Facebook Live API (application-programming interface) or by adding a still image…

    David Cohen/ Inside Facebookin Social Facebook- 38 readers -
  • Mark Zuckerberg Introduces Jarvis, His 2016 Personal Challenge

    … systems. I had to reverse-engineer application-programming interfaces for some of these to even get to the point where I could issue a command from my computer to turn the lights on or get a song to play. Further, most appliances aren’t even connected to the internet yet. It’s possible to control some of these using internet-connected power…

    David Cohen/ AllFacebookin Social Facebook- 33 readers -
  • Facebook Pulls Facebook Live API Access From Prisma

    … the app’s developers: Your app streams video from a mobile device camera, which can already be done through the Facebook app. The live video API is meant to let people publish live video content from other sources such as professional cameras, multicamera setups, games or screencasts. Lomas pointed out that the frequently asked questions page…

    David Cohen/ AllTwitterin Social Facebook- 31 readers -
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