Argam Derhartunian

  • Vevo Taps Parse Push

    … to Argam DerHartunian, vice president of product: “Parse is good for pushing notifications to users and specifically getting data on those we are engaging with.” With the seamless connection between Parse Push and Parse Analytics, Vevo is able to develop a comprehensive understanding of what kinds of push messaging resonates with its app users, encouraging improvement for its engagement and retention. Readers: Do you watch music videos on Vevo? …

    David Cohen/ AllFacebook- 10 readers -
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