Arlnow.Com

  • 7 Ways Local News Sites Can Grow Their Digital Audiences

    … People are consuming more news than ever, but most local publications still aren’t getting the traction that larger, national news outlets are experiencing. According to a recent paper by Shorenstein Center fellow Matthew Hindman, local news organizations attract just 0.5% of all web traffic, and 85% of the traffic going to news sites heads…

    Stephanie Miles/ Street Fight- 15 readers -
  • Community Publishers Mixed on Borrell Prescription for Content

    … Gordon Borrell minced no words in Street Fight recently when he talked about content and audience in the revenue-hot digital space that his new annual local media report pinpoints. He said: “It’s so much not about readers. It’s so much more about consumers. So those folks who are trying to develop hyperlocal sites around good content really…

    Tom Grubisich/ Street Fightin Content- 11 readers -
  • How to Get to 5 Years of Success in Hyperlocal Publishing

    … Scott Brodbeck was a local TV writer-producer in Washington, D.C., when he decided to go entrepreneurial in digital community news. He launched his ARLnow.com on turf he knew well from his broadcast experience — Arlington County across the river in Northern Virginia. Once a mostly white, bedroom community for federal workers in the capital, today…

    Tom Grubisich/ Street Fightin How To's- 13 readers -
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