Asia Pacific

  • The Global Marketer’s Guide To APAC Holidays

    … The value of advertising to audiences in the Asia-Pacific region can’t be underestimated. Asia is a hotbed of economic growth, and an increasing middle class means a growing opportunity for marketers. Digital campaigns that cater to local culture will be the most relevant – and therefore drive the most revenue. Before you start running ads…

    Nanigansin Social- 29 readers -
  • Opportunities in Asia for WhatsApp (Infographic)

    … By David Cohen on Jan. 29, 2016 - 4:30 PM Latin America is a stronghold for WhatsApp, while North America presents a weak spot, but the biggest opportunity for the Facebook-owned messaging application may be in Asia. GlobalWebIndex shared the infographic below showing WhatsApp usage by region, and GWI said in an email to SocialTimes…

    David Cohen/ AllTwitterin Facebook- 24 readers -
  • 2016 Facebook Awards: Submissions Begin Jan. 8

    … winners from the regional events will advance to the global judging event in New York, where the best campaigns in each category will be selected. Other changes include: Small and midsized businesses that have “have earned effective, eye-opening results” will be recognized, with winners in this category receiving Facebook ad credits. Categories…

    David Cohen/ Inside Facebookin Social Facebook- 21 readers -
  • Anatomy of a Growth Marketer: Ankita Singh, Trendin

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Trendin is an online retail store for Indian shoppers, featuring brand names like Allen Solly, Pantaloons, and People. Catering to every demographic and covering a wide array of price points from mass-market to luxury…

    Nanigansin Affiliate- 24 readers -
  • Facebook Extends Instant Articles to All Android Users

    … News Magazine, Fox Sports, FTW, Fusion, Gawker, Gawker Media, Good Housekeeping, Harper’s Bazaar, Hello Giggles, Hollywood Life, The Huffington Post, Independent Journal, In Touch, Life&Style, LittleThings.com, Mashable, Men’s Health, Mental Floss, Mic, mindbodygreen, MLB, Mother Jones, MoviePilot, MTV, National Geographic, NBA, NBC News, New…

    David Cohen/ AllTwitterin Social Facebook- 32 readers -
  • Anatomy of a Growth Marketer: Aranya Choudhury, Hopscotch.in

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Hopscotch.in is an eCommerce portal for Indian moms, selling baby and children’s apparel, shoes and other related products. Launched in October 2012, the online store was co-founded by two Harvard Business School alumni who previously…

    Nanigans- 16 readers -
  • The Global Gaming Market: Drivers of Growth and Mobile Advertiser Opportunities

    … and Asia accounting for 49%. By 2017 penetration of smartphones and online connectivity, in addition to an uptick in wealth and time spent on media will drive Asia and other growth markets to claim the 51% lead. 2. Screens NewZoo splits out its gaming market analysis by screen, providing valuable insights into where developers should not only…

    Nanigans- 18 readers -
  • Global Media Stats That Every Digital Marketer Should Know

    … Global Media Intelligence Report. To give online marketers an understanding of how they should prioritize audiences in different areas of the globe, we’ve summarized the most important statistics below. APAC accounts for 49.3% of Internet user share worldwide Asia-Pacific is already a massive digital hub, with nearly half of Internet users worldwide…

    Nanigans- 33 readers -
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