Asia Pacific

  • The Global Marketer’s Guide To APAC Holidays

    … The value of advertising to audiences in the Asia-Pacific region can’t be underestimated. Asia is a hotbed of economic growth, and an increasing middle class means a growing opportunity for marketers. Digital campaigns that cater to local culture will be the most relevant – and therefore drive the most revenue. Before you start running ads…

    Nanigansin Social- 16 readers -
  • Opportunities in Asia for WhatsApp (Infographic)

    … By David Cohen on Jan. 29, 2016 - 4:30 PM Latin America is a stronghold for WhatsApp, while North America presents a weak spot, but the biggest opportunity for the Facebook-owned messaging application may be in Asia. GlobalWebIndex shared the infographic below showing WhatsApp usage by region, and GWI said in an email to SocialTimes…

    David Cohen/ AllTwitterin Facebook- 22 readers -
  • 2016 Facebook Awards: Submissions Begin Jan. 8

    … have been updated: Best use of Facebook family of brands, innovation, small business, social for good and integrated. The entry and judging process is now all-mobile. Facebook said in its email: The 2015 awards represented our biggest and most inspiring creative collection yet. Facebook reviewed more than 2,700 submissions from 160…

    David Cohen/ Inside Facebookin Social Facebook- 16 readers -
  • Anatomy of a Growth Marketer: Ankita Singh, Trendin

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Trendin is an online retail store for Indian shoppers, featuring brand names like Allen Solly, Pantaloons, and People. Catering to every demographic and covering a wide array of price points from mass-market to luxury, the fashionwear…

    Nanigansin Affiliate- 21 readers -
  • Facebook Extends Instant Articles to All Android Users

    … Turkey: Hurriyet U.K.: 90 Minutes, BBC, Daily Mail, The Economist, The Guardian, Hearst UK, The Huffington Post UK, The Independent, London Evening Standard, Manchester Evening News, Metro UK, The Mirror, Sky News, Sky Sports, The Sun, The Telegraph, Time Inc. UK, Wales Online Latin America Argentina: Bola Vip, Ciudad.com, Diario Clarin, Diario Uno, El…

    David Cohen/ AllTwitterin Social Facebook- 23 readers -
  • Anatomy of a Growth Marketer: Aranya Choudhury, Hopscotch.in

    … Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Hopscotch.in is an eCommerce portal for Indian moms, selling baby and children’s apparel, shoes and other related products. Launched in October 2012, the online store was co-founded by two Harvard Business School alumni who previously…

    Nanigans- 13 readers -
  • The Global Gaming Market: Drivers of Growth and Mobile Advertiser Opportunities

    … and Asia accounting for 49%. By 2017 penetration of smartphones and online connectivity, in addition to an uptick in wealth and time spent on media will drive Asia and other growth markets to claim the 51% lead. 2. Screens NewZoo splits out its gaming market analysis by screen, providing valuable insights into where developers should not only…

    Nanigans- 18 readers -
  • Global Media Stats That Every Digital Marketer Should Know

    … rate is expected to rise to 69.4% by 2019. Central and Eastern Europe accounts for 7.6% of Internet user share worldwide eMarketer forecasts a booming mobile phone market in Central and Eastern Europe. According to their numbers, the area has 298 million mobile users this year, and that number will pass 303 million in 2016. However, the report states…

    Nanigans- 26 readers -
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