Ask Yoast

    • Ask Yoast case study: SEO of a photographer’s site

      Writing about SEO is easier than implementing best practices on a website yourself. Every site is different and every type of site presents its own challenge. We know that, and that’s why we started our Yoast Case studies, in which we scrutinize an existing site and give the owner practical advice on how to optimize it. In this third case study: SEO of a photographer’s site.

      Yoastin SEO- 11 readers -
    • Ask Yoast: buy multiple Top Level Domains for SEO?

      When you’re starting a business, you probably want to launch a website too. So you have to register one domain or more. Let’s say you’re registering your brandname as a domain, which extensions or TLDs (Top Level Domains) should you pick? Brandname.com? Brandname.biz? Or perhaps brandname.vip? Does it matter for SEO? We’ll help you make that choice in this Ask Yoast.

      Joost De Valk/ Yoastin SEO- 13 readers -
    • Ask Yoast: Not much above the fold in Twenty Seventeen?

      “Above the fold” is a term originating from newspaper and tabloid design. It refers to the upper half of the paper that shows the most important news and photos of the newspaper. In web design “above the fold” means the part that you can see without scrolling down the page. Guidelines often state that your most important message should be above the fold.

      Joost De Valk/ Yoast- 11 readers -
  • Ask Yoast: Block your site’s search results pages?

    … Yoast: “Some spam domains were linking to the search results pages on my WordPress site. So what could I do to block Google from accessing my site search results? Is there any code that I could put in robots.txt?” Check out the video or read the answer below! https://www.youtube.com/watch?v=ani7GAfttiE Become a technical SEO expert with our…

    Joost De Valk/ Yoast- 14 readers -
  • Ask Yoast: Word order of your focus keyword

    … If you’re using Yoast SEO to optimize your posts and pages, it’ll ask you to fill out a focus keyword. This is the search term you want your content to rank for. Deciding on a focus keyword can be challenging. For example, if you want to optimize your content for a long tail keyword – existing of multiple words – what is the exact key phrase you…

    Yoast- 14 readers -
  • Ask Yoast: Create profiles on online platforms?

    … doing it for Google, stop doing it. Stuff like that doesn’t work anymore, so don’t. Focus on sites that people might actually will find you on and if those sites are in your area or in your niche, then use them. If they don’t exist, then focus on something else. Good luck!” Ask Yoast In the series Ask Yoast we answer SEO questions from followers. Need some advice about SEO? Let us help you out! Send your question to ask@yoast.com. Read more: ‘6 steps to a successful link building strategy’ » …

    Joost De Valk/ Yoast- 13 readers -
  • Ask Yoast: Give a division a separate domain?

    … A website of a larger company often represents multiple divisions. If one division outgrows the others, or if expectations for one division are very high, the need for a separate website or domain may arise. What’s best to do for SEO in such a case? Set up a new domain for that division? Or build it on a sub-domain? In this Ask Yoast, we help you…

    Joost De Valk/ Yoast- 14 readers -
  • Out of stock product – what to do with product page?

    … or read the answer below! Want to outrank your competitor and get more sales? Read our Shop SEO eBook! » $ 25€ 25 - Buy now » Info Best practice product out of stock In the video, we explain which options you have when a product goes out of stock and what would be the best decision: ” Well, Brad, simply delete it and do nothing is not an option…

    Joost De Valk/ Yoast- 15 readers -
  • Ask Yoast: English article on a Dutch blog

    … tag or something else?” Check out the video or read the answer below! https://www.youtube.com/watch?v=GYP9hw2c14c Become a technical SEO expert with our Technical SEO 1 training! » $ 199€ 199 - Buy now » Info English article on a Dutch blog In the video we explain what could be the advantages of both options: “No, the hreflang tag isn’t even…

    Joost De Valk/ Yoast- 17 readers -
  • Ask Yoast: Video on YouTube or on my own site?

    … – at the right spots – is something we recommend! You might wonder though, if it’s better to upload the video to your own server, or to use a platform like YouTube and embed it. Learn what’s best! Tony Devine emailed Ask Yoast with this question: “I’m going to add a third party video, which I have permission to use, to my website. It’s already hosted…

    Joost De Valk/ Yoastin Social- 15 readers -
  • Ask Yoast case study: SEO of a mom blog

    … SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows about it of course :-)), and I’ll give…

    Marieke Van De Rakt/ Yoastin SEO- 25 readers -
  • Ask Yoast: Too many links in navigation menu?

    …. And our homepage is linked 25,000 times. Is this a problem?” Check out the video or read the answer below! Optimize your site for search & social media and keep it optimized with Yoast SEO Premium » Buy now » Info Navigation links and SEO Well yes and no. If your menu structure, overall, is so big and it’s loaded in the top of your page…

    Joost De Valk/ Yoast- 17 readers -
  • Ask Yoast: Impact of host location on SEO?

    …? Is the geographic location of their web server important for SEO? Hear what we have to say about this, in this Ask Yoast. Gerardo Garcia emailed us, asking: “Do you consider the location of the web server as something important for SEO?” Check out the video or read the answer below! Optimize your site for search & social media and keep it optimized…

    Joost De Valk/ Yoastin SEO- 17 readers -
  • Ask Yoast: One or multiple domains for campaigns?

    … You might have a lot of small sites which are topically related to each other. If you want to get more traffic to these sites, how do you achieve this? Do you have to bundle those sites to gain more traffic? And, what’s best for SEO when you want to run a new campaign? Set up a new domain for each site? Or add it as a subdomain to an existing…

    Joost De Valk/ Yoast- 23 readers -
  • Ask Yoast: noindex posts that need an update?

    … Google to show certain posts or pages in the search results, you can use the robots meta tag. That’s what this Ask Yoast is about! Frédérique Lavios emailed us this question: “We have a lot of old blog posts that need to be optimized. For overall website health, should I set these posts to noindex in the robots.txt file?” Check out the video…

    Joost De Valk/ Yoast- 15 readers -
  • Ask Yoast: redirecting your site to non-www and HTTPS

    … figured out that you’ll have to redirect traffic from your current domain to your preferred domain. But what’s the best way to do this? Is there a preferred order? We received an anonymous question for this Ask Yoast: “I want to move my site from www and HTTP to non-www and HTTPS… what should I do? 1. Strip www and then force HTTPS; 2. or force…

    Joost De Valk/ Yoast- 19 readers -
  • Ask Yoast: do off-topic comments hurt SEO?

    … If you own a blog, you have to deal with the opinions, questions, and feedback from your blog’s visitors. Mostly you receive comments related to your post, but sometimes you might receive off-topic comments. How do you respond properly? And, more importantly, do off-topic comments on your blog post hurt your SEO? In this Ask Yoast we’ll explain…

    Joost De Valk/ Yoastin SEO- 20 readers -
  • Ask Yoast: duplicate content issues on my shop?

    …. Does Google see my pages as duplicate content?” Check out the video or read the answer below! Want to outrank your competitor and get more sales? Read our Shop SEO eBook! » $ 25€ 25 - Buy now » Info Duplicate content on your shop? Check out the video or read the answer below! The answer is simple: Yes. So what should you do is optimize your…

    Joost De Valk/ Yoastin Content- 13 readers -