Ask Yoast

    • Ask Yoast: Create profiles on online platforms?

      Nowadays there are a lot of online platforms where you can create your business profile. The idea is that you can be found on those platforms and that the backlinks to your site will benefit your SEO. But is it really worth investing your time and money in those kind of directories? Get the answer in this Ask Yoast! Marcial Bollinger emailed us asking: “There are a lot of po ...

      Joost De Valk/ Yoast- 13 readers -
    • Ask Yoast: Give a division a separate domain?

      A website of a larger company often represents multiple divisions. If one division outgrows the others, or if expectations for one division are very high, the need for a separate website or domain may arise. What’s best to do for SEO in such a case? Set up a new domain for that division? Or build it on a sub-domain? In this Ask Yoast, we help you determine the best solution in ...

      Joost De Valk/ Yoast- 13 readers -
    • Ask Yoast: Block your site’s search results pages?

      Every website should have a decent internal search functionality that shows the visitors search results that fit their search query. However, those search results pages on your site don’t need to be shown in Google’s search results. In fact, Google advises against this too; it’s not a great user experience to click on a Google search result, just to end up on a search result page of your site.

      Joost De Valk/ Yoast- 13 readers -
  • Ask Yoast: Word order of your focus keyword

    … If you’re using Yoast SEO to optimize your posts and pages, it’ll ask you to fill out a focus keyword. This is the search term you want your content to rank for. Deciding on a focus keyword can be challenging. For example, if you want to optimize your content for a long tail keyword – existing of multiple words – what is the exact key phrase you…

    Yoast- 12 readers -
  • Out of stock product – what to do with product page?

    … If you own an eCommerce site, you can run out of stock for a certain product. When a product becomes permanently unavailable, what should you do with the product page in your online store? Delete that specific page? Set up a redirect? Show alternatives? Or just leave the page as it is? This Ask Yoast will help you make the best decision when…

    Joost De Valk/ Yoast- 14 readers -
  • Ask Yoast: English article on a Dutch blog

    … As a site owner, it can happen, for some reason, you’d like to publish one specific article in a different language than the language of all your other content. It’s difficult to rank for one specific article that’s written in another language than the language of your whole site. So what should you do in that case? In this Ask Yoast, I’ll help…

    Joost De Valk/ Yoast- 16 readers -
  • Ask Yoast: Video on YouTube or on my own site?

    … Adding videos to your pages or posts can enrich the experience a user has on your site. In our case, for instance, when we want to explain how a certain feature of Yoast SEO works, adding a video or screencast showing you how to use it, will most likely contribute to the understanding of the use of it. So sensibly adding videos to your site…

    Joost De Valk/ Yoastin Social- 15 readers -
  • Ask Yoast case study: SEO of a mom blog

    … SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows about it of course :-)), and I’ll give…

    Marieke Van De Rakt/ Yoastin SEO- 23 readers -
  • Ask Yoast: Too many links in navigation menu?

    … internal links, for example by having lots of links in your navigation? That’s what this Ask Yoast is about! Jeroen Custers of Agrifirm emailed us with a question regarding navigation links: “We have a top menu with a sub menu on every page of our online shop and in Google Search Console I see that some pages are linked more than 15,000 times…

    Joost De Valk/ Yoast- 15 readers -
  • Ask Yoast: Impact of host location on SEO?

    … Do you want to set up a brand new website or move your website to a new host? Choosing a web host can be hard, because there are thousands of hosting companies out there. So it’s a tough decision to make, but a very important one too. When you’re comparing various hosting aspects, should you consider the location of the web host too…

    Joost De Valk/ Yoastin SEO- 16 readers -
  • Ask Yoast: One or multiple domains for campaigns?

    … You might have a lot of small sites which are topically related to each other. If you want to get more traffic to these sites, how do you achieve this? Do you have to bundle those sites to gain more traffic? And, what’s best for SEO when you want to run a new campaign? Set up a new domain for each site? Or add it as a subdomain to an existing…

    Joost De Valk/ Yoast- 22 readers -
  • Ask Yoast: noindex posts that need an update?

    … the Disallow directive). So what you should probably do, if you really think that something is low-quality content, is noindex the page itself for now. So not in the robots.txt, but with a meta tag that you can set in the advanced tab of Yoast SEO and then, you should rework them. But if it’s reasonably quality content and you just want to make it better…

    Joost De Valk/ Yoast- 13 readers -
  • Ask Yoast: redirecting your site to non-www and HTTPS

    … HTTPS and then strip www?” Check out the video or read the answer below! Our SEO for WordPress eBook guides you through every aspect of Search Engine Optimization » $ 25€ 25 - Buy now » Info How to switch from HTTP to HTTPS and www to non-www? Check out the video or read the answer below! You should do both at the same time. You should…

    Joost De Valk/ Yoast- 17 readers -
  • Ask Yoast: do off-topic comments hurt SEO?

    … If you own a blog, you have to deal with the opinions, questions, and feedback from your blog’s visitors. Mostly you receive comments related to your post, but sometimes you might receive off-topic comments. How do you respond properly? And, more importantly, do off-topic comments on your blog post hurt your SEO? In this Ask Yoast we’ll explain…

    Joost De Valk/ Yoastin SEO- 17 readers -
  • Ask Yoast: duplicate content issues on my shop?

    … If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate content issues? This Ask Yoast…

    Joost De Valk/ Yoastin Content- 11 readers -
  • Ask Yoast: how to get users to the right subdomain?

    … to the Dutch version. So what’s the best way to get people to the correct language or country subdomain? Hear what I have to say about this in this Ask Yoast! In this Ask Yoast, we’ll answer a question from Ed Jones out of London, UK. He asked: “We’ve merged ccTLD sites to a single gTLD site. So, for instance .org, .de etc. into one domain where…

    Joost De Valk/ Yoastin How To's- 18 readers -
  • Ask Yoast: should I redirect my affiliate links?

    … in your post?” Check out the video or read the answer below! Get the most out of Yoast SEO, learn every feature and best practice in our Yoast SEO for WordPress training! » $ 99€ 99 - Buy now » Info Redirect affiliate links Read this transcript to figure out if it is still a valid option to redirect affiliate links via the described script. Want…

    Joost De Valk/ Yoastin Affiliate- 15 readers -
  • Ask Yoast: nofollow layered navigation links?

    … will be able to filter and thereby group items in many ways, and those groups will all be available on separate URLs. So what should you do with all these URLs? Do you want Google to crawl them all? In this Ask Yoast, we’ll answer a question from Daniel Jacobsen: “Should I nofollow layered navigation links? And if so, why? Are there any disadvantages…

    Joost De Valk/ Yoastin SEO- 17 readers -