Ask Yoast

    • Ask Yoast: AMP for small business owners

      You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too.

      Joost De Valk/ Yoast- 12 readers -
    • Ask Yoast: can I cancel a 301 or 410 redirect?

      After creating a redirect, it might happen you’d like to use the URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Reasons for this could be that redirecting that post or page was a mistake, or the post or page contains valuable content again.

      Joost De Valk/ Yoast- 12 readers -
    • Ask Yoast: importance of keyword strategy

      Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick.

      Joost De Valk/ Yoast- 11 readers -
  • Ask Yoast: security measures new domain

    …” – there are some things to consider concerning security and SEO when moving your website to a new domain. In this Ask Yoast, we’ll answer a question from Anbu Devilhunter: “If I move to a new domain are there any security measures I should take? Check out the video or read the answer below! Optimize your site for search & social media…

    Joost De Valk/ Yoast- 10 readers -
  • Ask Yoast: change URLs when relaunching website?

    … Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the more challenging it gets. In this process you might face the question if you should change or keep your URLs. We hope to help to make…

    Joost De Valk/ Yoast- 12 readers -
  • Ask Yoast: how to rank globally

    … guess they’ll be related to Sri Lanka, vacation, holiday – will get a lot more competition. So, you’ll need a lot more links to rank well in the US, Europe etc. This means you’ll really need to start working on your link building and your PR internationally, so that you’ll get links from international sites, pointing to your site. That will help…

    Joost De Valk/ Yoastin How To's- 10 readers -
  • Ask Yoast: Duplicate content on LinkedIn Pulse

    … on Pulse, as the one you post on your own site? Or should you post an excerpt and link back to your site? Does Google consider content on Pulse as duplicate content? Joost will answer this question in this Ask Yoast. Guy Andefors from Stockholm in Sweden emailed us the following question: “Can we safely republish an entire blog post on Pulse…

    Joost De Valk/ Yoastin Content- 9 readers -
  • Ask Yoast: how many (internal) links on a page?

    … Yoast, Joost explains how many links per page you should have and which one should be nofollowed. In this Ask Yoast we answer this anonymous question: “Internal links: How many links per page should I have? And which one should be nofollowed?” Check out the video or read the answer below! Content SEO: learn how to do keyword research, how…

    Joost De Valk/ Yoastin SEO How To's- 18 readers -
  • Ask Yoast: why and how to minify your JS and CSS

    … If you check your site speed with Google PageSpeed Insights you might get the advice to minify your Javascript (JS) and Cascading Style Sheets (CSS) files. Your JS files contain the code of the interactive elements of your website. And in your CSS files you specify the design of your pages. Minifying those files will decrease your page load time…

    Joost De Valk/ Yoastin How To's- 12 readers -
  • Ask Yoast: SEO tactics for link building

    … issues! Are you in doubt what’s best for your site’s SEO? We’ll come to the rescue! Just send your question to ask@yoast.com. Read more: ‘6 steps to a successful link building strategy’ » …

    Joost De Valk/ Yoastin SEO- 13 readers -
  • Ask Yoast: importance of using excerpts

    … about the following question: “Why is it important to use the excerpt? Doesn’t Google consider this to be duplicate content?” Check out the video or read the answer below! Optimize your site for search & social media and keep it optimized with Yoast SEO Premium » Buy now » Info The importance of using an excerpt “The excerpt is that bit…

    Joost De Valk/ Yoast- 10 readers -
  • Ask Yoast: what’s a slug?

    … For this edition of Ask Yoast, we received a question that belongs in the SEO basics category: what’s a slug? The answer is simple because it’s the piece of the URL that distinguishes a post. In this Ask Yoast, Joost explains what a slug is and what its SEO benefits are. This Ask Yoast is all about the following question: “What’s a slug…

    Joost De Valk/ Yoast- 12 readers -
  • Ask Yoast: how to get most out of cornerstone content

    … explain: “How can I use cornerstone content to make my site rank?” Check out the video or read the answer below! New to SEO? Learn the Basics of SEO in our Basic SEO course » $ 199 - Buy now » Info Get most out of cornerstone content Can’t watch the video? Read this transcript to learn how you’ll benefit from incorporating cornerstone content…

    Joost De Valk/ Yoastin Content How To's- 13 readers -
  • Ask Yoast: when should I use hreflang?

    … Do you own a site in multiple languages or aimed at different regions? In that case, you want search engines to point people to the most “fitting” language and site. On top of that, you want to prevent Google from seeing similar content on sites for different markets as duplicate content. hreflang is the technical SEO solution for sites that have…

    Joost De Valk/ Yoast- 7 readers -
  • Ask Yoast: reference number in URL?

    … do with reference numbers in URLs. Our support team received the following question from a Yoast SEO user: “Is it ok to leave the property’s reference number out of the URL? “ Check out the video or read the answer below! Get the most out of Yoast SEO, learn every feature and best practice in our Yoast SEO for WordPress training! » $ 129…

    Yoast- 11 readers -
  • Ask Yoast: include taxonomies in XML sitemap?

    … Your tag and category pages could be very important pages on your site. If you’re using these pages in the right way, they can boost your site’s SEO. You might wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask Yoast we explain whether you should, and why! Our support team received the following question from…

    Joost De Valk/ Yoast- 12 readers -
  • Ask Yoast: Links to PDF files

    … of them in this Ask Yoast, while answering a question from Stijn Vogels from Antwerp, Belgium. He asked: “In my current mission I’m confronted with many links directing to PDF files instead of html pages. There are some clear disadvantages of PDF files, but I was also wondering if there are any risks. What risks do links to PDF files pose?” For good…

    Joost De Valk/ Yoast- 12 readers -
  • Ask Yoast: why connect GSC with Yoast SEO?

    … If you use our Yoast SEO plugin you’ve got the opportunity to connect it to Google Search Console (GSC). With GSC you can monitor the SEO health of your site, while Yoast SEO helps you to optimize your site. Connecting the two, so they can work together, will allow you to be more efficient when maintaining your site. In this Ask Yoast we’ll give…

    Joost De Valk/ Yoastin SEO- 16 readers -