Atlantic Media

  • ‘This.’ Is Like Ello, But Actually Useful

    … before founder and CEO Andrew Golis officially launched the beta for This., Kyle Chayka wrote a piece on Matter about how the terms #This and This^ had become so ubiquitous on Twitter and Tumblr, respectively: Why is This so compelling online? Its etymology might provide a clue. The pronoun is a mixture of “the,” which denotes a specific thing…

    Gabe Rosenberg/ The Content Strategistin Social Facebook Twitter- 23 readers -
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