Audience

    • Content Marketing Audience: Do You Know Your Readers?

      How To Talk To Your 3 Core Content Marketing Audiences As a content creator you must know your audience as well as you know your best friend. If you don’t, how can you create content that talks to your readers’ key wants and needs? If you don’t, how can your articles and blog posts make your readers including your mother care enough to read them? If you don’t, how will you ...

      Heidi Cohen/ Heidi Cohenin Content- 15 readers -
  • Automating WordPress Website Marketing With GetResponse

    … Online marketing can become so complex, that it’s easy to find yourself sitting on your laurels, head in hands, thinking, “where am I going to find the time and expertise to grow my WordPress website business?” Enter marketing automation. More to the point, the GetResponse marketing automation system, because it’s affordable for startups…

    The Blog Heraldin EMail- 10 readers -
  • Speakers Corner: How I hacked online dating

    … Join an elite group of marketers receiving the best content in their mailbox Email Address* Your first name Your last name Twitter handle (we'll follow you!) Signup Form Location What is your main topic of expertise? Choose SEO Social Media Content Marketing Conversion Optimisation PR Events E-mail marketing Branding UX Video Help us…

    Bas Van Den Beld/ State of Digitalin How To's- 15 readers -
  • Make Understanding Your Customer Journey a Priority

    … A research report recently published by Millward Brown Digital revealed how 55% of senior marketers lack confidence in their organisation’s understanding of the customer journey. With the volume of new digital touchpoints increasing by a fifth each year, marketers across sectors are grappling with how to reach audiences with the right content in the right […] The post Make Understanding Your Customer Journey a Priority appeared first on Builtvisible. …

    SEOgadget- 7 readers -
  • Brand Newsroom 98: Traditional demographic assumptions are dead. RIP.

    … View Larger Image Brand Newsroom 98: Traditional demographic assumptions are dead. RIP. Audiences aren’t what they used to be — and nor are demographics. This week one of Australia’s major banks, the Commonwealth, released a report showing just how different the Australian population looks today compared to the past. It tells us…

    Lush Digital- 14 readers -
  • A brand journalism approach to growing your audience

    … Attracting an audience is a key principle of content marketing. But you have to know what kind of information is going to resonate with your customers and prospects to find and keep the people you want. Too often content marketers operate on a basis of blind faith – or blissful ignorance – when it comes to creating relevant information…

    Sarah Mitchell/ Lush Digitalin Content- 15 readers -
  • 9 Reasons Content Marketers Should Use Pop-up Boxes

    … include photos, text, different sizes and brand colours to provide a relatively friendly user experience. List building software is extremely cost-effective, even for the smallest business. It’s a fantastic way to ensure every web visitor knows about special offers and events, especially if those offers don’t appear on your blog or news pages. If one…

    Sarah Mitchell/ Lush Digitalin Content- 14 readers -
  • Why we Need to Stop Marketing to our Friends and Actually Start Marketing

    … their tweets. This wasn’t out of lack of loyalty or caring or anything like that – I work hard for my clients – but simply an understanding that RTing their tweets would’ve pretty much been a waste of time and effort. Put simply, my followers aren’t their target audience, and my job is to help them to get found by their target audience. So’s yours…

    State of Digitalin Social Content- 9 readers -
  • The Playbook: The Truth About Digital Advertising Budgets

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we’ve launched The Playbook, a video series featuring data-driven strategies and tips to take your direct response performance to the next level. Not all digital ads perform at the same level, so why allocate the same daily budget across…

    Nanigansin Social- 19 readers -
  • #001: How To Develop a Deep Connection With Your Audience

    … What type of value you can deliver to your audience to build a loyal tribe of followers Some other tips that will help you greatly when it comes to connecting with your audience. Items mentioned in this episode include: PDF Outline of Today’s Episode Have a question or a podcast episode request? Leave them here. I want to hear from you! Which of these concepts have you applied in your business? Tell me all about it in the comment section below!…

    Amy Starr Allenin How To's- 7 readers -
  • 3 Low Maintenance Ways to Survey Your Audience

    … Technology has given us a lot of great tools to help us confirm what kind of content we should be creating. There’s predictive analytics, analyzing past content and countless other ways to decide. However, one of the best ways to find out what your audience wants to read is to ask them straight out. The wants and needs of your audience…

    Relevance- 13 readers -
  • 9 Effective Tools for Boosting Audience Engagement

    … that let it work with a number of other email programs. Switch.co Switch.co is an online communication app specifically designed to replace traditional business phone systems. In this internet era, as everything is going cloud, why should your business phone systems be left behind. With a simple mechanism, your business phone number is routed…

    Relevancein Social EMail Facebook Twitter- 17 readers -
  • 2015 Trends in Review: Publishers, Content, and Audiences

    … Kicking off a new year in business should always involve a moment of reflection, and content marketing is no different. Reflection is not just about saying, “we were up xx%,” it’s about the WHAT and the WHY. We are breaking down the top trends and takeaways from 2015 covering Publishers, Content, and Audiences. The 2015 Trends below are based…

    Relevancein EMail Content- 17 readers -
  • 3 Easy Tips to Help You Provide Value For Your Audience

    … your audience coming back for more, this post should help you. 3 Easy Tips to Help You Provide Value For Your Audience 1. Give yourself credit for the knowledge you already have Often times, as we learn things in our business and our niche, we start to take our knowledge for granted. We start to assume that everybody already knows the things we…

    Amy Starr Allenin Blogging- 6 readers -