Audience Building

  • 7 Tips on Getting More Readers to Your Corporate Blog

    … If you want to increase the number of visitors to your blog, you should focus on the topics for the blog and should also use content syndication to increase the exposure for the blog on the Web. Your website format may not be designed to encourage visitors to click on the link for your blog. The content on the website should be organized, which…

    Blogtrepreneur- 12 readers -
  • Shake Up Your Digital Marketing Stunts to Get More Customers

    … this medium, you can effectively draw in your car-loving audience and develop a relationship with them that’s better than any plain advertisement. Show Some Philanthropy Of course, your brand is focused on gaining more revenue, not losing it, but when your company is doing well for itself, a little philanthropy can go a long way. Online business…

    Relevancein Content- 12 readers -
  • 5 Digital Marketing Factors That Compel Online Audience to Buy

    … to build strategies to grasp more audiences so they can maximize their online traffic to attain popularity and deserving profit. For staying ahead of the competition, businesses are running from pillar to post, putting in all possible efforts to attain maximum audiences. Gone are the days when having a website was enough to get online visibility…

    Relevance- 10 readers -
  • 5 Tips to Emotionally Capture Your Readers Through Your Content

    … them with a gift in the form of your content. If they came to learn something, then teach them, and give them that information. If they wanted a question answered, then address that question immediately, and provide a satisfying answer. Give your readers something in return for their time, and you’ll not only forge a relationship, but you’ll also…

    Relevancein Content- 15 readers -
  • 8 Things You Should Be Doing on Your Blog…But Probably Aren’t

    … Published 1 min ago 52 We’re sure you’ve heard that a company blog is the best way to boost your search rankings and conversion rates. But if the results aren’t turning out how you planned, there might be something wrong with your approach. Read on to discover some essentials that may be missing from your blog. 1. Cover Current News…

    Larry Alton/ Relevancein Social- 10 readers -
  • 4 App Habits of a Millennial

    … out friends’ day-to-days in a way that is constantly refreshing and unique. It’s a combination of immediacy, intimacy, and fleetingness that drives so much interaction on these apps. Building a community around your app — and allowing your Millennial users to connect with each other based on their locations and interests — is a recipe for success…

    Relevance- 11 readers -
  • Trading Transparency for Advertising Automation: Is It Worth It?

    … Benchmarks, Budgets, and Trends Report.” The demand for targeted audiences and content exposure is growing exponentially. With that said, publishers need to work very hard to grow and understand their audience. Maintaining said audience—better yet, loving and worshipping said audience—should be a top priority for established publishers…

    Relevance- 17 readers -
  • Uncover the Marketing Value of Branded Online Communities

    … one less call for your support team to handle. New Leads & Repeat Sales Building the relationship between your business and customers creates brand loyalty, thereby increasing the chance for repeat sales. Take Big Green Egg for example; by having a place online for their customers to discuss their products, Big Green Egg owners feel like they’re…

    Relevance- 17 readers -
  • 5 Reasons to Use Storytelling in Sponsored Content

    … for reassurance and getting to the root of answers to real life problems.” 2. Storytelling Engages the Audience Deborah Anderson from Social Web Cafe makes the following points on engagement through storytelling: It really doesn’t matter what topic the story is related to, as long as it grabs the reader in the first sentence or two and continues…

    Relevancein Content- 11 readers -
  • The State of Digital Publishing in 2015 [New Industry Data]

    … to spread their information to millions of readers without going out of business? Publishers have started diversifying their monetization methods by implementing a variety of digital products (listed below). Both B2C and B2B companies prefer website and email banner ads, as well as sponsored content or native advertising, as alternative monetizing…

    Relevance- 12 readers -
  • Is Sponsored Content the Right Way to Build an Audience?

    … A lot has changed in the past decade when it comes to sponsored, or native content. Once viewed as nothing more than obtrusive advertisements that brought very little value to the reader, sponsored content has evolved into a meaningful way to connect with loyal readers of popular content distributors. If you’re not currently leveraging this type…

    Relevancein Content- 6 readers -
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