Audience Engagement

  • 12 Simple Ways to Boost the Audience Engagement Level of Your Blog

    … else can a visitor do that could establish engagement on your blog? He/she can: Stay on and explore more blog posts Choose to leave a comment to your blog post Find your stuff interesting not only to them but also to their friends or mates and hence consider sharing them on social networks Want to stay long term and read on your blog’s…

    Basic Blog Tipsin Social- 17 readers -
  • Why You Should Give Free Content to Readers

    … at a time. Consistent New Content If you want to not only attract an audience but keep that audience engaged, you have to offer them fresh content to read, and that content should be free. This is especially true for new readers. A new reader doesn’t know you or what information and knowledge you have to offer. They are very unlikely to pay…

    Lawrence Tamin Content- 14 readers -
  • 9 Effective Tools for Boosting Audience Engagement

    … that let it work with a number of other email programs. Switch.co Switch.co is an online communication app specifically designed to replace traditional business phone systems. In this internet era, as everything is going cloud, why should your business phone systems be left behind. With a simple mechanism, your business phone number is routed…

    Relevancein Social EMail Facebook Twitter- 17 readers -
  • 3 Psychology Principles That Boost Social Media Engagement

    … Are your social media posts getting enough engagement? Do you want tips for connecting with your audience? Social media engagement is largely determined by how well your social posts trigger action from your target audience. In this article you’ll discover how to boost social media engagement by incorporating psychological triggers in your…

    Wade Harman/ Social Media Examinerin Social- 22 readers -
  • Marketers’ Biggest Content Targeting Mistake

    … distribution as well. Relying on audience assumptions for targeting (e.g., serving content about pharmaceuticals solely alongside health content) can result in huge missed opportunities for engagement. At News360, we see counter-intuitive engagement patterns with content all the time. For example, individuals will click on branded finance content…

    Relevancein Content- 9 readers -
  • 5 Reasons to Use Storytelling in Sponsored Content

    … for reassurance and getting to the root of answers to real life problems.” 2. Storytelling Engages the Audience Deborah Anderson from Social Web Cafe makes the following points on engagement through storytelling: It really doesn’t matter what topic the story is related to, as long as it grabs the reader in the first sentence or two and continues…

    Relevancein Content- 11 readers -
  • A Guide to Social Listening for Better Marketing Content

    … you a host of powerful insights for developing a better-targeted and efficient content marketing strategy. Knowing your audience is crucial when you’re developing content and one way to get a better grasp on consumers is through social listening. Why is Social Listening So Important? Here are six reasons why you should start to listen…

    Relevancein Social Paid Search Content- 22 readers -
  • 5 Ingredients of Effective Lead Nurturing

    … Contact information is easy to get, but how do you turn a lead into a customer? There is no magic bullet for conversion, despite the many wild promises you may hear, but lead nurturing can drive huge improvements. In fact: 79% of marketing leads never convert to sales. Lack of lead nurturing is the common cause for poor performance…

    Convince and Convertin EMail Content- 17 readers -
  • Can Publishers Convince Consumers to Trust Native Advertising?

    …, and it isn’t overly hard to do.” It’s a sentiment echoed by Stephanie Losee, managing editor at Dell, which has twice run branded content in The New York Times. “Audiences don’t need or want to be tricked. Metrics show audiences click on and share great content, no matter who pays for or publishes it.” Quality Rules Sponsored content may not be objective…

    Tessa Wegert/ The Content Strategistin Content- 20 readers -
  • 33 Ways Your Social Media Plan Will Make You More Successful

    … About Help your audience feel like sharing your content is for the good of the industry—to help their friends, fans, and followers. About 84% of us share content to support causes we care about. Imagine the power of the social Web applied to a cause you support. Better yet, a cause you created for them to support. 4. Help Us Connect With Other…

    Convince and Convertin Social Content- 15 readers -
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