Audience Engagement

    • 12 Simple Ways to Boost the Audience Engagement Level of Your Blog

      Getting people to find your blog is one side of the story. Keeping them for a while is another side of it. While making people to find your blog is a tedious and not an easy thing, the saddest part comes when such a hardly earned visitor just chooses to hit the back button. Apart from clicking the back button (which is not useful to you) what else can a visitor do that could ...

      Basic Blog Tipsin Social- 15 readers -
  • Why You Should Give Free Content to Readers

    … at a time. Consistent New Content If you want to not only attract an audience but keep that audience engaged, you have to offer them fresh content to read, and that content should be free. This is especially true for new readers. A new reader doesn’t know you or what information and knowledge you have to offer. They are very unlikely to pay…

    Lawrence Tamin Content- 13 readers -
  • 9 Effective Tools for Boosting Audience Engagement

    … Looking to improve your audience engagement? There are a number of different marketing tools online that you can use to engage your customers. These tools are great for small business owners. They don’t usually have the resources or staff to stay on top of their social media, but these tools can reduce the time or work needed. Here are nine…

    Relevancein Social EMail Facebook Twitter- 16 readers -
  • 3 Psychology Principles That Boost Social Media Engagement

    … Are your social media posts getting enough engagement? Do you want tips for connecting with your audience? Social media engagement is largely determined by how well your social posts trigger action from your target audience. In this article you’ll discover how to boost social media engagement by incorporating psychological triggers in your…

    Wade Harman/ Social Media Examinerin Social- 21 readers -
  • Marketers’ Biggest Content Targeting Mistake

    Published 1 min ago 32 Brands are increasingly aware that content targeting is a powerful tactic, yet many are still not succeeding with their efforts. Why? Their failings are often due to one common mistake: marketers start the targeting process far too late. At News360, a personalized news reader app, we work with brands to help promote content, and we consistently ...

    Relevance- 9 readers -
  • 5 Reasons to Use Storytelling in Sponsored Content

    … for reassurance and getting to the root of answers to real life problems.” 2. Storytelling Engages the Audience Deborah Anderson from Social Web Cafe makes the following points on engagement through storytelling: It really doesn’t matter what topic the story is related to, as long as it grabs the reader in the first sentence or two and continues…

    Relevancein Content- 11 readers -
  • A Guide to Social Listening for Better Marketing Content

    …, social media listening will also help you to spot trends in content engagement, such as the times of day when your audience is most likely to consume your content This is a strategy devised by Jay Baer, who noticed how business people often schedule their days around meetings, leaving the minutes around the top and bottom of the hour free…

    Relevancein Social Paid Search Content- 21 readers -
  • 5 Ingredients of Effective Lead Nurturing

    … Contact information is easy to get, but how do you turn a lead into a customer? There is no magic bullet for conversion, despite the many wild promises you may hear, but lead nurturing can drive huge improvements. In fact: 79% of marketing leads never convert to sales. Lack of lead nurturing is the common cause for poor performance…

    Convince and Convertin EMail Content- 17 readers -
  • Can Publishers Convince Consumers to Trust Native Advertising?

    …, and it isn’t overly hard to do.” It’s a sentiment echoed by Stephanie Losee, managing editor at Dell, which has twice run branded content in The New York Times. “Audiences don’t need or want to be tricked. Metrics show audiences click on and share great content, no matter who pays for or publishes it.” Quality Rules Sponsored content may not be objective…

    Tessa Wegert/ The Content Strategistin Content- 19 readers -
  • 33 Ways Your Social Media Plan Will Make You More Successful

    … About Help your audience feel like sharing your content is for the good of the industry—to help their friends, fans, and followers. About 84% of us share content to support causes we care about. Imagine the power of the social Web applied to a cause you support. Better yet, a cause you created for them to support. 4. Help Us Connect With Other…

    Convince and Convertin Social Content- 15 readers -
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