Audience Insights

  • How to Use Social Media Insights to Improve Your Marketing

    … Are you marketing on Twitter, Facebook or Pinterest? Do you know which type of posts your followers prefer? Social media analytics let you see who your followers are and what they like. In this article you’ll discover how to use your audience insights from Twitter, Facebook and Pinterest to improve your social media marketing. Discover how…

    Social Media Examinerin Social How To's- 16 readers -
  • Quick Reference Guide for Facebook Marketers

    … of your Facebook account settings here. Be sure that you regularly check your privacy settings and timeline and tagging settings, and review apps that have permission to access your Facebook account. Regularly review your Facebook account settings. Edit Your Follower Settings Go to your follower settings to open up your Facebook profile to allow…

    Kristi Hines/ Social Media Examinerin Social Facebook- 14 readers -
  • How Facebook Audience Insights Are Real-Time

    … Facebook introduced audience insights in May as a way for brands to learn more about the audiences they target with their ads on the social network in order to refine their strategies, but what technical challenges did it face, and how were they overcome? Software engineers Deniz Demir, Islam AbdelRahman, Liang He and Yingsheng Gao answered…

    David Cohen/ AllFacebookin Social Facebook How To's- 9 readers -
  • INFOGRAPHIC: the ‘Average’ U.S. Facebook User

    There is no such thing as the average Facebook user, but play along with us: Fialkov Digital used Facebook's audience insights to paint a picture of Facebook users in the U.S. According to Fialkov Digital, the average U.S. Facebook user is likely to be: Female (54 percent). 25 through 34 (24 percent of women, 28 percent of men). Married (46 percent). College-educated (63 percent).

    David Cohen/ AllFacebook- 15 readers -
  • Mobile Summer For Facebook Marketers

    … on sundresses, with targeting and audience insights. Personalized creative: Be at the center of celebrations and outdoor activities by preparing creative that responds to current events. For instance, build awareness among soccer fans by preparing creative for the big soccer event in Brazil, or tailor your message to other key summer moments like…

    David Cohen/ AllFacebookin Social- 6 readers -
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