Audience Insights

  • LinkedIn Rolls Out Audience Insights

    … their posts, what companies they work for, their job titles, their locations and how they discovered users’ content. Product manager Charu Jangid said in a blog post: With these insights, you can better understand if you were successful in optimizing your post to gain visibility with the right people. Not only that, but these insights give you…

    David Cohen/ Inside Facebook- 22 readers -
  • 5 Signs of a Weak Social Media Campaign

    …. In a different survey of social media marketers published by Simply Measured, only 9.4 percent of marketers are able to quantify the revenue driven by social media marketing efforts. While not proving ROI might be a pointer to the fact that a system is not totally ripe for effective and accurate measurement, or to a lack of the right metrics to do…

    AllFacebookin Social Facebook- 14 readers -
  • How to Use Social Media Insights to Improve Your Marketing

    … Are you marketing on Twitter, Facebook or Pinterest? Do you know which type of posts your followers prefer? Social media analytics let you see who your followers are and what they like. In this article you’ll discover how to use your audience insights from Twitter, Facebook and Pinterest to improve your social media marketing. Discover how…

    Social Media Examinerin Social How To's- 20 readers -
  • Quick Reference Guide for Facebook Marketers

    … of your app, page and domain insights on one page. Create an Ad Start here to create a new ad by selecting your ad campaign objective and then following the prompts to complete your ad. Choose an objective for your ad campaign. Set Up Custom Audiences and Conversion Tracking Create custom audiences in the Audience Manager and set up conversion…

    Kristi Hines/ Social Media Examinerin Social Facebook- 17 readers -
  • How Facebook Audience Insights Are Real-Time

    … for your audience. AI is powered by a query engine with a hybrid integer store that organizes data in memory and on flash disks so that a query can process terabytes of data in real time on a distributed set of machines. AI query engine is a fan-out distributed system with an aggregation tier and a leaf (data) tier. The aggregator sends a query…

    David Cohen/ AllFacebookin Social Facebook How To's- 10 readers -
  • INFOGRAPHIC: the ‘Average’ U.S. Facebook User

    … There is no such thing as the average Facebook user, but play along with us: Fialkov Digital used Facebook's audience insights to paint a picture of Facebook users in the U.S. According to Fialkov Digital, the average U.S. Facebook user is likely to be: Female (54 percent). 25 through 34 (24 percent of women, 28 percent of men). Married…

    David Cohen/ AllFacebookin Social- 15 readers -
  • Mobile Summer For Facebook Marketers

    … on sundresses, with targeting and audience insights. Personalized creative: Be at the center of celebrations and outdoor activities by preparing creative that responds to current events. For instance, build awareness among soccer fans by preparing creative for the big soccer event in Brazil, or tailor your message to other key summer moments like…

    David Cohen/ AllFacebookin Social- 7 readers -
Get the top posts daily into your mailbox!