Audience Research

  • 3 Ways to Use Google Analytics to Evaluate Your Audience

    … Does your business use multiple social media platforms? Wondering where you can make improvements? With Google Analytics, you can uncover valuable data about your audience and determine which social media channels drive the most traffic to your website. In this article, you’ll discover how to use Google Analytics to assess the effectiveness…

    Social Media Examinerin Social Google- 9 readers -
  • How to Research and Locate Your Audience Using Social Media

    … Are you struggling to connect with your customers on social networks? Do you know where they hang out online? To optimize your social media marketing efforts, it’s important to know who your customers are and which social networks they spend their time on. In this article you’ll discover how to connect with your target audience on social…

    Social Media Examinerin Social How To's- 34 readers -
  • Marketers’ Biggest Content Targeting Mistake

    … promote content, and we consistently see that many only think about targeting at the time of distribution, and not during creation. Unfortunately, this is neither the most effective nor the most cost-efficient approach to reaching specific audiences. Of course, targeting content once it’s ready isn’t wrong; we’ve spent a lot of time ourselves building…

    Relevancein Content- 9 readers -
  • How to Create Buyer Personas With Google Analytics

    …. What do you think? What tools and techniques are you using to learn more about your social media audience? Share your suggestions and comments in the box below. Tweet Tags: audience research, ben jacobson, buyer persona, customer persona, customer research, google analytics, google analytics report, keyword analysis, keyword search, marketing persona, marketing strategy, persona, social media market research …

    Ben Jacobson/ Social Media Examinerin Google- 22 readers -
  • How to Make Your Facebook Marketing Work for B2B

    … with a certain type of degree. Your options are endless. Take advantage of Facebook’s targeting and make your advertising work for you. Conclusion With a little research and some planning, B2B brands can find an audience on Facebook. Of course, before you can find your audience, you have to know your audience. Use the data you have at your disposal…

    Ben Harper/ Social Media Examinerin Social- 16 readers -
Get the top posts daily into your mailbox!
More from around the web