Authority

  • Why You Need an Integrated Digital Marketing and Social Media Plan

    … and maintain a profitable online social and digital platform to establish and grow your business can easily get overwhelming. The demand for content in the form of visuals, video, audio and the list goes on is growing out of control. Plus, trying to keep up with the rate of innovation happening on the top social networks is a job in itself. The only…

    Pam Marketing Nutin Social Content- 31 readers -
  • If Your Content Team Just Did This, You’d Be Winning

    …: Winning Content Checklist Goals – What are you trying to achieve with your content? Is it being published to build awareness, engagement, authority, drive conversions, improve retention, upsell clients, or improve the overall customer experience? How are you going to measure whether or not it actually worked? Audience – Who are you writing…

    Douglas Karr/ Marketing Technology Blogin Content- 16 readers -
  • Power of Emotion: 8 Foundations to a More Human Brand

    … Did you know that brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands? As the social web gets louder and marketers get more savvy they are looking for ways to better connect with their audiences and communities in memorable, meaningful and rewarding ways. Branding strategies…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • Content is King… But Only One Wears the Crown

    … You’ve heard the saying everywhere, Content is King. I don’t believe that’s changed, nor do I believe it ever will. Whether it’s companies writing about their products and services, earned media outlets writing about them, shared media outlets sharing them, paid media outlets promoting them… it’s content that drives influenceq, authority…

    Douglas Karr/ Marketing Technology Blogin Content- 38 readers -
  • Clarity Attacks Buzzwordsmithiness On Contact

    … inject are Results, Reputation, Rankings, Visitors, Authority, Leads, Followers, Revenue, Downloads, Engagement, Sign-Ups, ROI, Prospects, Conversions, Readership, Usage, Viewers, Upsells, Fans, Performance, Sales, Retention, Registrations, Profit, Awareness, and Demand. Of course, I could bloviate about our proven, patent-pending process…

    Douglas Karr/ Marketing Technology Blogin Social- 33 readers -
  • [Join Today] The Price of Authority Is about to Go Up

    … A quick message today. I’ve got two compelling reasons why today is the perfect day to join our Authority advanced content marketing training program (before the price goes up tonight). Reason #1: Brand-new courses are coming this fall Did you get a minute to take a look at the Copyblogger Authority Plan yet? You can click the image…

    Pamela Wilson/ Copyblogger- 18 readers -
  • The Most Powerful Way to Persuade

    … provide essential information and tools that allow the hero to attain his goal.” Weave yourself into your story as a wise mentor by demonstrating authority. Take your audience on a journey that solves their problems and satisfies their desires. You can do this by sharing with your audience how you overcame an issue they might be facing. You can do…

    Jerod Morris/ Copybloggerin Content- 29 readers -
  • Connection Steps that Lead to Customers

    … on our nerves. And the first targets for those tools were the salespeople and ads that tried to take our attention for granted. How do you make that connection that keeps you out of the dreaded spam filter? It starts with being human and helpful. Becoming a friendly authority You might notice that we use the term “friendly authority” quite a bit…

    Sonia Simone/ Copybloggerin Content- 18 readers -
  • That Exhilarating (and Terrifying) Feeling of Learning a New Skill

    … have to take the first steps, and prepare for the inevitable bumps and bruises that come with making real progress. It’s the only way to learn, really. And it’s the only way to get past plain toast for breakfast every day. Get support, skills, and encouragement while you learn We’ve reopened the doors to Authority, our advanced content…

    Pamela Wilson/ Copybloggerin Content- 21 readers -
  • How to Supercharge Your Online Authority an Hour at a Time

    … the “trick-them-onto-an-email-list-and-clobber-them-with-offers” approach. But that investment in your audience pays off in a long-term business that increases in value over time. Today, I’m pleased to announce that our flagship program that teaches you how to build your online authority the “Copyblogger way” is open again. And to celebrate, we’ve…

    Pamela Wilson/ Copybloggerin Content How To's- 25 readers -
  • Why Wasted Words Kill Good Ideas And Cost Sales

    … It’s easy to take the nuts and bolts of our communication for granted. We can all talk and read and write, after all. But as soon as we start to put our own ideas out there – making the leap from reader to blogger, or from consumer to persuader – how we communicate starts to matter. Words become tools. To get a grip on what we’re doing with them…

    The Blog Herald- 16 readers -
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