Auto-Play Videos

  • Matthew Idema Details Facebook’s Advertising Product Philosophy

    … Facebook vice president of monetization product marketing Matthew Idema shared the social network’s philosophy behind developing advertising solutions in a Facebook for Business post. Idema’s post was a response to a question fielded by Facebook co-founder and CEO Mark Zuckerberg during the company’s fourth-quarter-2015 earnings call…

    David Cohen/ AllTwitterin Facebook- 16 readers -
  • Native Videos Dominate on Facebook (Study)

    … million Facebook video posts: Facebook native video: 0.53 percent YouTube: 0.15 percent Vimeo: 0.13 percent Other: 0.14 percent Quintly also found that in terms of videos uploaded to Facebook, native videos also dominated, with videos from YouTube not quite accounting for one-quarter of videos posted to pages, and other video players—Twitch, Vevo…

    David Cohen/ AllTwitterin Social Facebook YouTube- 19 readers -
  • Facebook Debuts Two New Tools for Video Publishers

    … and thumbnails Cheon also showcased two videos that were created by video platform company uStudio (embedded below), offering more details on both examples: The Selena Gomez video player from Interscope Records is a fully customized version of the Facebook embed using the Facebook chromeless player. It features links to concert tickets, social…

    David Cohen/ AllTwitterin Social Facebook- 11 readers -
  • 10 Tips for Publishing Videos on Facebook

    …. Manage video distribution settings with your video library: Speaking of controlling the audience for videos, page admins can take steps including the prohibition of third-party embeds, publishing to News Feed and viewing and managing the secret videos mentioned above. Explore your top videos: The top videos section enables page admins…

    David Cohen/ Inside Facebookin Social Facebook- 12 readers -
  • Why Social Networks and Marketers are Flocking to Native Video

    … product earlier this year, and while Facebook auto-play videos seemed like a bad idea for users, video on Facebook was a boon for brand awareness. Snapchat CEO Evan Spiegel pitched his own native video product recently, and even Pinterest is getting in on the action with Cinematic Pins. Video already makes up 78 percent of Internet data…

    AllTwitterin Social Facebook Twitter- 22 readers -
  • Will Cinemagraphs Take Facebook, Instagram by Storm?

    … Ad agencies and brands are taking advantage of Facebook’s auto-play video capabilities with cinemagraphs, a type of GIF photo where only one piece of the image is moving, SocialTimes parent Adweek reported. An unnamed ad executive told Adweek Facebook released a guide for marketers called “Hacking Facebook Autoplay,” adding: You’re going…

    David Cohen/ AllTwitterin Social Facebook- 16 readers -
  • Facebook: More than 1B Daily Video Views

    … be conscious that people will discover your video in News Feed next to a photo from a friend or a status update from a relative. Your video needs to fit in, and it needs to be something that your audience will want to watch and share. With the launch of auto-play and the surge in mobile use, it’s also important to focus on posting videos…

    David Cohen/ AllFacebookin Social YouTube- 20 readers -
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