B2b Contact Data

  • The Impact of Collecting and Enhancing B2B Data for Marketing

    … When I began my corporate journey implementing continuous improvement, one finding that was consistent with improving any process was the inefficiency – and subsequent opportunity – in the hand-off. Decades later and I find that this is even true with our agency. One example is when our clients have turnover within their ranks. When the decision…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
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