B2b Social Media

  • Marketers Still Can’t Measure Social Media ROI, Says Study

    … How do you measure social media return on investment (ROI)? It’s the age-old question. And according to one new survey, marketers still haven’t figured it out. While 87 percent of business to business (B2B) marketers use social media, less than one in five (17 percent) can prove clear ROI, reveals a November 2014 study by Webmarketing123…

    Shea Bennett/ AllTwitterin Social Paid Search- 10 readers -
  • 92% of B2B Marketers Use Social Media to Share Content

    … More than nine in ten business to business (B2B) marketing executives use social networking sites to distribute content, but just one third rely on mobile, reveals a new study. A January 2015 survey by Regalix found that 92 percent of B2B marketers shared content on social media, which finished second overall in the poll behind the firm’s own…

    Shea Bennett/ AllFacebookin Social Mobile Content- 32 readers -
  • 91% of B2B Marketers Use Social Media During Events

    … So you’re launching a business to business (B2B) event – what’s the best way to promote it? Cold calling, radio, TV, traditional ads and paid search are all used by every B2B marketer in the run-up to their show. But after that social media takes over. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social Paid Search- 18 readers -
  • The #B2B Marketing Metrics That Matter [INFOGRAPHIC]

    … Are you using social media to power your business to business (B2B) marketing campaigns? You should: it’s increasingly effective for B2B brands, especially those active on Twitter. But how do you know it’s working? What metrics should you be tracking to evaluate ROI? (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitter- 2 readers -
  • The Most Effective B2B Content Marketing Strategies

    … We’ve shared 2015 B2B Content Marketing Benchmarks, Budgets and Trends as well as the most popular content marketing strategies utilized by B2B marketers. But what are the most effective B2B content marketing strategies? According to the study, the secret to content marketing success is to document your content strategy and stick to it. It also…

    Douglas Karr/ Marketing Technology Blogin Content- 7 readers -
Get the top posts daily into your mailbox!
Topics
See more
Advertising/Marketing B2b B2b Content Marketing B2b Conversion Rates B2b Conversions B2b Infographic B2b Marketing B2b Marketing Roi B2b Study B2c Social Media Blogging Brand Brand Differentiation Business Planning Ceo Tips Cmo Cmo Market Research Content Content Marketing Entrepreneur Small Business Event Marketing Facebook Facebook Live Facebook Marketing Facebook Strategy Facebook Top Posts Forums Google Groups Influencer Marketing Inspiration Age Instagram Instagram Marketing Linkedin Linkedin Marketing Linkedin Strategy Marketing 101 Marketing Infographics Marketing Plan Marketing Videos Mindset Mobile Marketing New Media Trends Outsource Participation Age Photo Sharing Pinterest Pinterest Marketing Planning Podcasting Popular Roi Salesforce Canada Small Business Social Media Small Business Tips Social B2b Social B2b Marketing Social Bookmarking Social Brand Top Posts Social Business Social Business Plan Social Business Sales Top Posts Social Business Strategy Social Business Top Posts Social Listening Social Media Social Media 101 Social Media Agency Social Media Agency Tips Social Media B2b Social Media B2b Marketing Social Media Budget Social Media Education Social Media Engagement Social Media For Business Social Media For Small Business Social Media Marketing Social Media Measurement Top Posts Social Media Metrics Social Media Planning Social Media Referrals Social Media Return On Investment Social Media Roi Social Media Strategist Social Media Strategy Social Media Study Social Media Tips Social Media Training Social Media Video Social Media Vs Social Media Vs Mobile Marketing Social Media Vs Website Social Selling Tips Trends Twitter Twitter Marketing Twitter Strategy Twitter Study Video Marketing Videos