B2c Social Media

  • How Much Does Outsourcing Social Media Cost?

    … These last few weeks, we’ve been analyzing the products and services that we offer our clients. As an agency, we do have some economies of scale in working with tools and expertise that we can share among clients – but those advantages must still provide the additional value necessary to accommodate agency pricing. We have little doubt…

    Douglas Karr/ Marketing Technology Blogin Social How To's- 35 readers -
  • Selling on Instagram and Making the Most of It

    … feed.” This way, consumers understand they can easily shop what they see on the company’s Instagram feed without having to search the web for it. Less stress equals higher profits. 3. Filters are great, but filter-free posts sell better on Instagram. Social media scientist Dan Zarrella did some analysis on over 160,000 Instagram posts. He found…

    Growmapin Social SEO- 21 readers -
  • Marketers Still Can’t Measure Social Media ROI, Says Study

    … How do you measure social media return on investment (ROI)? It’s the age-old question. And according to one new survey, marketers still haven’t figured it out. While 87 percent of business to business (B2B) marketers use social media, less than one in five (17 percent) can prove clear ROI, reveals a November 2014 study by Webmarketing123…

    Shea Bennett/ AllTwitterin Social Paid Search- 10 readers -
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