Bank Of America

Bank of America (abbreviated as BofA) is an American multinational banking and financial services corporation headquartered in Charlotte, North Carolina. It is the second largest bank holding company in the United States by assets. As of 2013, Bank of America is the twenty-first largest company in the United States by total revenue. In 2010, Forbes listed Bank of America as the third biggest company in the world.The bank's 2008 acquisition of Merrill Lynch made Bank of America the world's largest wealth management corporation and a major player in the investment banking market.
Posts about Bank Of America
  • Cafes, lockers and more small-business services: What the bank of the future should look like

    … Bank of America’s Sharon Miller is looking forward to a year of more hiring. “You know what I hear a lot of?” said the bank’s small business banking head. “’Sharon, we need more bankers, we need more bankers!’” Miller oversees more than 2,500 small business banking specialists across 4,600 branches in 90 different local markets. In the next…

    Digiday- 17 readers -
  • Why Commercial Banks Are Turning to Proximity Technology

    … to be a giant black box of real-world behavior for consumer banks and investment firms.” Proximity.Directory’s report also includes case studies with details about some key pilot programs run by major players in the financial industry, including Citibank and Bank of America. Citibank ran a pilot program to research new ways to provide more “hyper…

    Stephanie Miles/ Street Fight- 10 readers -
  • Why banks prefer Twitter to other social channels

    … complaints, as many other brands in service businesses do. Banks Goldman Sachs, Bank of America and Citi push podcasts, video interviews, company updates and sponsorships to customers. There are a few reasons: It’s free, and according to Liz Elder, senior financial services associate at L2, shows people they’re not too old or behind the times…

    Digidayin Social- 13 readers -
  • Inside the development of Erica, Bank of America’s AI-powered bot

    … Brands talk a lot about artificial intelligence and its potential to change the way they interact with customers, but few really understand what exactly that potential is or what it takes to make it real. However, when Bank of America got a sense of the vision for its AI-enabled “digital assistant,” called erica, it didn’t take the bank long…

    Digiday- 19 readers -
  • More than a cash dispenser: How banks are rethinking the ATM

    … Arguably no banking technology in the last 50 years has been as disruptive as the ATM machine, celebrating its birthday Tuesday. Banking may look different on the surface, but its core functions look the same. Growth of mobile banking usage is slowing, mobile payments haven’t really taken off, and banks are re-investing in their branches…

    Digidayin How To's- 18 readers -
  • LBMA Podcast: Sam’s Club, Pizza Hut, and IHG’s Sasha Trifunac

    … LBMA Podcast: Sam’s Club, Pizza Hut, and IHG’s Sasha Trifunac November 4, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Sam’s Club, Smart Water + Proxama, Google’s OTTO, InContext + Intel Capital, Tesco, LinkNYC to UK, Pizza Hut, Sue Bee Honey & InMarket, Bank of America, Groupon buys Living Social. Guest: Sasha Trifunac from IHG. …

    Asif Khan/ Street Fight- 14 readers -
  • The Pre-Roll Dilemma: Make Better Ads or Be Eaten By the Ad Blockers

    …. These are video ads that engage content-hungry consumers, as branded content offers an alternative measure to engage with consumers, mixing elements of entertainment and product messaging. Some great examples of branded content that users want to watch include Quiznos’ Burning Man and AOL’s Savings Experiment Sponsored By Bank of America…

    AllTwitter- 30 readers -
  • Facebook Creates Its Own Micro-Moments With Messenger Bots

    … to Fandango. For instance, Fandango is making it possible for users to complete functions such as finding movie times. Facebook is not the first company to release a bot for its messaging app–bots are popular already on WeChat. But Facebook means scale, with more than 900 million people using Messenger every month. Successful incorporation of bots could…

    AllTwitterin Social Google Facebook- 22 readers -
  • F8 2016: Bots for the Messenger Platform Are Here

    … are: 1-800-Flowers Bank of America Burger King/Tim Hortons Business Insider CNN eBay Expedia Fandango Great Western Railway/Conversocial HealthTap HP LivePerson Mic Operator OwnerListens Philz Coffee Poncho Rogers Salesforce Shopify Sonar Spark Central Spring Staples StubHub theScore Thrillist ToyTalk Twilio UNICEF Zalando Zendesk Zingle Readers: What uses can you think of for bots for the Messenger Platform? F8 2016: Facebook Messenger Partners …

    David Cohen/ AllFacebookin Social Facebook- 38 readers -
    Earlier about the same topic:
  • LBMA Podcast: Miami Heat Taps AisleLabs, UberRush Delivers for Nordstrom

    … Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Miami Heat taps AisleLabs; Down with CCTV-like service for location; Coors Light brings local music tastes to your ears with help from Shazam; Wells Fargo and BoA welcome ApplePay; UberRush delivers for Nordstrom…

    Asif Khan/ Street Fight- 20 readers -
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