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  • Facebook’s Atlas Adds Video Ad Serving, New Measurement Tools

    … Facebook announced the addition of video-ad-serving capabilities to its Atlas advertising platform, along with two new measurement tools. Dave Jakubowski, Facebook’s head of advertising technology, said in a blog post that video ad serving via the Atlas platform will be “broadly available” by the end of the month, adding: We’re also…

    David Cohen/ AllTwitterin Facebook- 11 readers -
  • 5 Rules for Making Clickworthy Display Ads & Tapworthy Mobile Ads

    … This is a guest post by Danielle Forget, Marketing Coordinator at WhatRunsWhere. Online dating has come a very long way over the past two decade. It has gone from being looked at as ‘desperate’ and ‘totally unsafe’, to one of the most common and successful ways to start a romantic relationship. Now that most people simply don’t have…

    Tom Fang/ iPyxel Creations- 6 readers -
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