Bass Pro Shops

Bass Pro Shops (Outdoor World) is a privately held retailer of hunting, fishing, camping and related outdoor recreation merchandise. Bass Pro Shops is known for a large selection of hunting, fishing, and other outdoor gear.
Posts about Bass Pro Shops
  • Political Advertising: Targeting Voters Far Outstrips the Message

    … to suburban men who drive F150 pickups and shop at Cabelas and Bass Pro Shops every month? Which raises the question, why target, if you can’t deliver an intelligent message. In my county, we faced a proposition that sought to limit oil development and production. Without getting into the details, the messages that were shouted were binary…

    Daily Conversions- 4 readers -
  • Holiday Email & Beyond: Drive Store Traffic Through Email

    … on a life of their own, and for many take over the entire store. For example, Macy’s Thanksgiving Day Parade generates a lot of social buzz and Bass Pro Shops converts their floor space into a holiday winter wonderland. Consumers like to share their experiences and turn to Facebook, twitter, instagram, and pinterest to do it. Pull in social feeds around…

    Movable Ink Blogin EMail Facebook- 7 readers -
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