Bauer Media

Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 16 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. It was formerly called Heinrich Bauer Verlag KG, abbreviated to HBV and usually shortened to H. Bauer.Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a week.
Posts about Bauer Media
  • Publishers warily test the water with chat apps

    … with WeChat and Line operators to better understand their users and our audience, and how we can translate this into metrics that support our traffic and subscription goals.” WSJ and HuffPo aren’t the only ones experimenting either. The Debrief, a digital lifestyle magazine owned by Bauer Media, is publicizing its weekly giveaways to users on Snapchat…

    Chris Smith/ Digidayin Social- 18 readers -
  • Bauer Media’s digital strategy: slow and steady

    … Media decided to take a leaner approach by slowly scaling its digital arm. While it has increased its global traffic from 2 million to 26 million monthly uniques in two years, it has done so with a skeleton crew of just 12 editors across its digital properties. And their publishing metabolism is small but ambitious. Bauer Xcel pushes the sites…

    Ricardo Bilton/ Digiday- 4 readers -
  • Bauer Media looks to get its digital mojo

    … Media’s head of creative and brand solutions. Bauer Media U.K. claims to reach 19 million Brits every week via its 88 brands, which include the likes of heat, Kerrang, Q and Empire, through print, radio, TV and Web channels. It’s part of the global, privately owned Bauer Media Group — a family-run business headquartered in Germany whose overall…

    Chris Smith/ Digidayin Google- 3 readers -