Behaviors

  • Save Time and Effort With Facebook Saved Audiences

    … and foremost, know your audiences and document them on an Excel sheet. This may seem like a “duh” statement, but when you are targeting females age 25 through 45, you want to know what their interests, behaviors, buying habits, etc. are so that you can create a custom audience and feel comfortable that it is different than your females age 45 through 65…

    AllFacebookin Social Facebook- 20 readers -
  • A Comprehensive Facebook Ads Checklist to Increase Email Acquisition

    … drive, you must consider a number of factors that often vary by industry vertical, including Creative refresh (click-through rates and conversions can drop drastically after running the same creative to the same audiences for more than one week. A creative refresh can keep your ads performing), test timing (look at when an ad performs the best…

    AllFacebookin Facebook Twitter- 25 readers -
  • Dartmouth Researchers High on Facebook Ads for Marijuana Study

    … With the goal of learning more about people’s cannabis-consumption patterns, professors and students from Dartmouth College’s Geisel School of Medicine in New Hampshire surveyed nearly 3,000 people on a wide range of marijuana-consumption-related topics. In order to have a statistically relevant study, the researchers needed a representative…

    AllTwitterin Social Facebook- 28 readers -
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