Behaviors

  • Save Time and Effort With Facebook Saved Audiences

    …-plus targeting. Some of the time, your client will have some ideal audiences and demos that you can use, but if not, I suggest digging into their Google Analytics account to find the demos that are interacting with the business. Next, you will want to hop into the audiences tab in the ad account you are working in. If you do not have any…

    AllFacebookin Social Facebook- 11 readers -
  • A Comprehensive Facebook Ads Checklist to Increase Email Acquisition

    … to improve its email databases to promote one of its bestselling authors, it opted to use a sweepstakes, so two offers were created for A/B testing. After the images, headlines and audience were settled on, the promotion dropped, and the Facebook ad generated 60,000 emails–37 percent more than expected. What’s more, that list can also be used to improve…

    AllFacebookin Facebook Twitter- 20 readers -
  • Dartmouth Researchers High on Facebook Ads for Marijuana Study

    …, while far surpassing its goal of 2,000 completed surveys. For market-research geeks, actual cost per completed survey was just 27-cents. Facebook has come a long way as a research platform. Companies are constantly testing concepts through the use of Facebook ads, largely because of the way in which they’re able to micro-target consumers based…

    AllTwitterin Social Facebook- 25 readers -
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